Heather Kyle - Marketing

Heather Kyle - Marketing “Thunder is impressive but lightning does the work”- Mark Twain.
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05/06/2026

Is this you? Learning HOW to talk to AI is easier than you think. Talk to it like a new hire. Give it context. Give it a goal. Give it clear directions.

If you want to learn more about how to shift into high gear with AI and stop wasting time with constant revisions, check out my booklet- The $20 Employee on my Stan Store - Stan.store/heatherkylemarketing

May the Fourth be with your prompts.Here’s a fun AI tip for Star Wars Day: you can create themed content without asking ...
05/04/2026

May the Fourth be with your prompts.

Here’s a fun AI tip for Star Wars Day: you can create themed content without asking AI to copy protected characters, movie scenes, or official artwork.

The trick is to describe the vibe, not the exact copyrighted image.

Don’t say:
“Make me look exactly like Princess Leia.”

Say:
“Create a sci-fi portrait with a double-bun hairstyle, cream futuristic outfit, desert planet background, and a confident heroic feel.”

Don’t say:
“Put me on Tatooine with Luke Skywalker and Yoda.”

Say:
“Place me on a warm desert planet with twin suns, distant futuristic buildings, and a classic space-adventure mood.”

Don’t say:
“Create an official Star Wars poster.”

Say:
“Create an original cinematic space-opera style image for LinkedIn with subtle AI and marketing visuals.”

That little shift matters.

A good prompt gives direction without asking AI to duplicate someone else’s work. Think setting, mood, colors, outfit, purpose, platform, and message.
That’s how you get something creative, social-ready, and still original.

May the Fourth be with your content strategy!

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One simple AI tip that can make a big difference in the output you are getting:Don’t jump straight to“Write me a post.”"...
03/31/2026

One simple AI tip that can make a big difference in the output you are getting:

Don’t jump straight to
“Write me a post.”
"Write an email."
"Give me ideas for short-form videos I can create."

That is usually when you get the generic stuff.

Instead, start by giving AI a little background.

Tell it what you do.
Tell it your business goals.

Then ask it what it needs to know about your business, your customers, and their pain points before it creates anything.

That one small change can make the output much more useful.

I think a lot of people use AI backwards.

They ask it to create before they ask it to think and research.

If you start with the customer problem first, then choose a direction, then build the content, you will get much stronger results.

I am building a new digital product business around something I believe is going to matter more and more in the next few...
03/27/2026

I am building a new digital product business around something I believe is going to matter more and more in the next few years:

helping professionals and small business owners use AI in practical ways that improve visibility, efficiency, and bandwidth.

If you have followed my work and want to support what I am building, here are 3 easy ways to do that:

Grab the free AI Visibility Checklist

It is a simple starting point for understanding whether AI can find and interpret your business clearly. Comment CHECKLIST and I will DM it to you here.

Pick up The $20 Employee

This is for people who want a practical, easy-to-follow guide to using AI more effectively in business without needing to be technical.

Book an AI Visibility Audit

This is my deeper paid offer for professionals who want written recommendations after I review how popular AI platforms surface their business and the exact steps they can take to improve.

Right now, I am especially focused on loan officers, real estate agents, and related professionals.

If any of this sounds useful, or if someone comes to mind who should see it, I would genuinely appreciate the support.

Building something of your own takes courage.

It also takes community.

You can explore all three and more here:

www.stan.store/heatherkylemarketing

A question more professionals should be asking right now - Can AI actually find your business?Not just your website.Not ...
03/24/2026

A question more professionals should be asking right now - Can AI actually find your business?

Not just your website.
Not just your company name.
Not just your LinkedIn profile.
Your business.

When someone uses AI tools to ask for recommendations, research a service, compare providers, or look for local expertise, those tools are pulling from a mix of sources and signals.

Why this matters:
If AI can describe your competitors clearly, but cannot describe you clearly, that is a visibility problem.

I created a FREE AI Visibility Checklist to help professionals start testing that for themselves.

It is designed to help you look at what AI tools are finding, what sources may be shaping those results, and where your online presence may be weaker than you thought.

I am especially interested in this for loan officers and real estate professionals, where trust, visibility, and authority matter so much.

This is not about hype.

It is about being easier to understand, easier to surface, and easier to trust.

That shift is already underway.

If you want to test this for yourself, start with the free AI Visibility Checklist in my Stan Store:

www.stan.store/heatherkylemarketing

Over the years, I have spent a lot of time helping other people market their businesses, communicate what makes them dif...
03/23/2026

Over the years, I have spent a lot of time helping other people market their businesses, communicate what makes them different, and show up more clearly online. Now I am building something of my own.

I have started creating practical AI resources for professionals and small business owners who know they need to understand this shift, but do not want more hype, jargon, or overwhelm.

What I am building is simple on purpose: tools that help people understand how AI is changing visibility, marketing, and day-to-day business efficiency.

My first offers are live now in my Stan Store, and this is just the beginning. If you have followed my journey, encouraged my work, or simply believe in cheering people on when they build something new, I would be grateful for your support.

There are a few easy ways to do that:

Download my free AI Visibility Checklist, share it with someone who could use it, or explore one of the paid resources if it feels useful to you.

Right now, I am especially focused on helping professionals understand how AI may be shaping who gets found online and who gets overlooked.

Starting something new at this stage of life feels both exciting and vulnerable. But it also feels right.

And I have a feeling I am not the only one building a new chapter.

If you’d like to take a look, start here and choose the free AI Visibility Checklist from my store:

https://lnkd.in/e35m26K6

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