10/10/2026
Borrow against assets instead of selling? Why some wealthy investors do it, and the risks that come with it. 👇
Selling appreciated investments can create capital gains. That's why some investors may borrow against their assets rather than sell them. In this video, the host explains the potential benefits and the risks, and says it isn't appropriate for everyone.
In this video, you'll learn:
✅ Why selling appreciated investments can create capital gains
✅ Why some investors may borrow against assets instead of selling
✅ The potential benefits: maintaining ownership, avoiding realized gains at that moment, creating liquidity, and letting the asset potentially keep growing
✅ The risks: interest expense, market risk, collateral risk, and liquidity requirements
It's one way wealthy families think about leverage and liquidity. Understanding both sides is a good first step before deciding what role borrowing, if any, should play in a wealth-building plan.
🎥 Want the full breakdown? Watch the complete episode of the TruWealth Podcast, including tax planning vs. tax preparation, the four True Wealth buckets, and legacy planning.
💬 Tell us in the comments: would you borrow against an asset, or sell it?
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