Endowus

09/08/2026

Happy 61st Birthday, Singapore 🇸🇬

As a homegrown company, we started Endowus with a simple belief: everyone in Singapore deserves the opportunity to invest better, to live better.
Here's to investing in a brighter future — for all of us.
Majulah Singapura!

06/08/2026

In this Business Times Science of Wealth column, Endowus Co-founder, Chairman and Group CIO, Sam Rhee, reflects on 30 years of working and investing.

📌 Hard work grows your paycheck. Investing that paycheck is what actually grows your wealth.
📌 The gap between the two is stark. Over the same 30 years, through the same crises, Singapore wages grew roughly 3X, whereas money invested in global equities grew roughly 14X.

Earning or investing – which one do you focus on more right now? Let us know in the comments below.

Read more here: https://sg.endow.us/4pVgM3O



Investment involves risk. Past performance is not an indicator nor a guarantee of future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore and is issued by Endowus Singapore Pte. Ltd.

Human capital, when converted to financial capital and properly invested, is the only asset that can keep working when we no longer can—our Chairman and Group CIO, Samuel Rhee emphasises on the importance of investing in the latest Business Times column.

30/07/2026

A recent Business Times Thrive piece looked at how some young Singaporeans are investing today — from the cautious saver, to the trend-chaser, to the high-conviction investor going all-in on AI stocks.

Endowus Chief Client Officer, So Sin Ting, weighed in on their portfolios:

📌 Parking most of your savings in cash has a hidden cost, where your wealth is quietly losing purchasing power to inflation.
📌 Chasing hot stocks based on FOMO is one of the costliest habits in investing, where you're letting emotions drive your decisions.
📌 Time in the market and compounding are advantages you can't get back once lost.

There is no one-size-fits-all portfolio. A good portfolio is one that is designed to meet your personal goals and deliver the returns you need at a level of risk you can actually live with over time.

What's your investing style? Let us know below 👇



Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore.

22/07/2026

We are proud to share that Endowus has been recognized as a Company of Good (2 Hearts) for 2026! 🩵🩵

Doing good is woven into the fabric of everything we do at Endowus. This recognition is a testament to our commitment to creating positive impact and our belief that business can be a powerful force for good.

Thank you to our community for supporting our journey.

16/07/2026

🏆 Big wins start with smart moves. Score $50 off your Endowus fees and start growing your wealth today.

Learn more: https://sg.endow.us/4fha835

*T&Cs apply. Promo valid till 31 July 2026. Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore and is issued by Endowus Singapore Pte Ltd. Contains AI generated imagery intended for illustrative purposes and do not represent real individuals, objects, or events. Any resemblance is purely coincidental.

07/07/2026

SpaceX's Nasdaq listing drew a record US$100 billion in retail investor orders. The real question though, isn't whether SpaceX is a good company, it's why so many of us feel the pull to chase the next "must buy" moment.

Endowus Chairman & Group CIO Sam Rhee breaks down a hard truth: the instinct to participate in the "next big thing" often feels like investing, but it's closer to speculation. Decades of data show that even professional investors rarely beat the market consistently.

Geniune wealth-building isn't glamorous. It's broad diversification, low costs, and a process you can hold on to even when the next headline-grabbing IPO comes along. Admire the ambition behind SpaceX, but you have to be honest with yourself about why you're even buying its stocks in the first place.

Learn more: https://sg.endow.us/4p9HbdR

Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore.

The SpaceX IPO frenzy exposes an instinct that quietly costs investors—this Science of Wealth column examines why.

25/06/2026

Remember Andy? His dad made one lucky World Cup bet — then spent the next ten years trying to get lucky again. 🍍 Now Andy's all grown up, and he's found a better way to grow his wealth.

At Endowus, we cut through the noise and complexity with proven strategies and unbiased advice — at low, fair fees.

Invest better, to live better with Endowus today.

Contains Al generated imagery intended for illustrative purposes and do not represent real individuals, objects, or events. Any resemblance is purely coincidental. This advertisement was created by Endowus and not in partnership with any other persons or organisations. App interfaces shown are simulated and may differ from actual app experience. Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore.

21/06/2026

Endowus co-founder and CEO Gregory Van’s first investment was a total loss. Here's what it taught him. 👇

At 18, he turned a beginner's luck streak into one of the most expensive lessons of his life.

But here's the thing — losing early (when the stakes are low) is one of the most valuable things that can happen to you as an investor. The pain teaches you things no textbook can.

This Father’s Day, our CEO shares some personal finance lessons from his life as a fintech founder and a father of three.



Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the
Monetary Authority of Singapore.

11/06/2026

⚽ Your shot at a World Cup Staycation starts now.

Start investing with Endowus. The next move is yours!

Visit the link to learn more: https://sg.endow.us/442Qjao

T&Cs apply. Promo valid till 7 July 2026. Investment involves risk. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas. This advertisement has not been reviewed by the Monetary Authority of Singapore.

29/05/2026

📈 Is your money working hard enough for you?

Over the last 30 years, Singapore's median wages nearly tripled, while an allocation to the S&P 500 would have delivered more than 14x in total returns (including reinvested dividends net of taxes) over the same period.

Long-term investing grows your wealth faster in the background, without the overtime work, salary negotiations, or side hustles—what it asks for is patience and discipline.



Disclaimer: Investment involves risk and investment outcomes may vary depending on your investment objectives and risk tolerance. Past performance is not an indicator nor a guarantee for future performance. Please refer to our full disclaimer at https://sg.endow.us/mas.