CREAL ASIA

06/11/2025

CREAL Group Announces the 3rd hotel development fund with SBI Shinsei Bank Group

We are pleased to share that our Japan headquarter, CREAL Inc., and its hotel subsidiary, CREAL Hotels, have jointly established a new apartment hotel development fund in collaboration with Showa Lease (SBI Shinsei Bank Group).

This marks the third co-investment initiative between our groups, following the continued surge in inbound demand and Japan’s national goal to welcome 60 million visitors and achieve ¥15 trillion in tourism spending by 2030.

The new project — located in Shimbashi, Tokyo — will feature 36 family-oriented apartment hotel rooms designed for longer stays, combining tech-enabled operations and experiential hospitality.

📍 Project: “(Tentative) Shimbashi 5-Chome Project”
🏗️ Scheduled completion: June 2027
🏨 Operator: CREAL Hotels
👉 Learn more (Japanese press release): [https://contents.xj-storage.jp/xcontents/AS08738/8af35a17/65e1/4b87/8024/c592b1d43cc3/140120251022576885.pdf]

CREAL Inc. 与旗下酒店子公司 CREAL Hotels，已与 昭和租赁公司（SBI 新生银行集团成员） 合作，共同设立了一只全新的服务式公寓酒店开发基金。

这是双方继前两次成功合作后，第三次共同投资的项目。该基金顺应日本入境旅游持续增长的趋势，以及日本政府提出的目标——到2030年欢迎 6000万名访日游客 并实现 15万亿日元旅游消费额。

本次新项目位于东京新桥，将建设 36间以家庭旅客为主的长住型公寓式酒店客房，融合智能化运营与沉浸式住宿体验，致力于打造更具吸引力的城市型酒店产品。

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27/10/2025

We’re delighted to announce that CREAL Group has acquired a development site in Sengokuhara, Hakone (Kanagawa Prefecture) and has officially begun work on the tentatively named “Hakone Sengokuhara Project.”

This development is a major step in our strategy to create a fully integrated hospitality value chain. Since founding CREAL Hotels in July 2024, we’ve been working to seamlessly connect land acquisition, asset management and hotel operations. By combining CREAL’s fund-structuring expertise with our hotel-operating know-how, this project will deliver a resort-style, high-end private-villa experience that leverages digital technology and transformation to offer greater freedom and a new kind of lodging experience.

Project highlights:
📍 Location: Sengokuhara, Hakone-cho, Kanagawa Prefecture
🏗 Site area: 2,399.57 m²
🏢 Planned gross floor area: approx. 1,401 m²
🛏 Planned rooms: 11
🏨 Brand & opening date: To be determined

The Hakone Sengokuhara Project marks our first move beyond urban high-end apartment hotels and into resort destinations. We’re excited to build a next-generation hotel that merges the best of real-estate innovation and hospitality.

CREAL 集团宣布已在神奈川县箱根町仙石原地区取得一处开发用地，并正式启动名为 「箱根仙石原项目（暂称）」 的建设计划。

此次开发是CREAL打造“全价值链酒店事业”的重要一步。自 2024 年 7 月成立 CREAL Hotels 以来，我们持续打通从土地获取、资产管理到酒店运营的全流程。结合 CREAL 在基金架构与酒店营运方面的专业经验，本项目将打造一个 融合数字科技与创新的高端度假别墅型酒店，为旅客提供更自由、更具未来感的住宿体验。

项目概要：
📍 位置：神奈川县箱根町仙石原
🏗 用地面积：2,399.57 平方米
🏢 计划总建筑面积：約 1,401 平方米
🛏 预计客房数：11 间
🏨 品牌与开业日期：待定

箱根仙石原项目标志着我们从城市高端公寓式酒店迈向度假型目的地的新阶段。我们期待通过此项目，将不动产创新与酒店款待完美结合，创造全新的旅宿价值。

https://contents.xj-storage.jp/xcontents/AS08738/a19c0f80/7a7d/4633/a2da/d98dfde4c342/140120251022576875.pdf

25/10/2025

Japan surpassed 30 million inbound visitors earlier than ever. Hotel ADRs and OCC in core Japan markets are outpacing investor's expectations

◾In September 2025 alone, Japan welcomed 3.27 million visitors, marking the 12th consecutive month above 3 million.
◾Year‑to‑date arrivals reached 31.65 million, beating the 30 million mark one month earlier than in 2024
◾Over the first half of 2025, Japan welcomed 21.5 million foreign visitors—a 21% YoY increase
◾High occupancies & rising rates: In a portfolio of 28 hotels by Japan Hotel Reit, occupancy consistently ranged 83–89% throughout 2025, with ADR climbing from ¥18,721 to ¥25,663 (roughly US$125–US$173). RevPAR grew 9–22% YoY
◾Domestic portfolio strength: Across a 91‑hotel domestic portfolio by Invincible Reit, Jan–Jun 2025 vs. Jan–Jun 2024, occupancy rose to 83.8% (+3.8 pts), ADR ¥13,616 (+10%), and RevPAR ¥11,406 (+15.2%)

Investor interest in Japanese hotels is high, and with little new supply coming to the market, competition for existing properties is intense. Many deals occur through local off‑market channels.

✔️ CREAL ASIA has successfully assisted many Singaporean investors to secure off-market hotel deals in 2024 and 2025.
📞Contact us to access to off-market hotel deals.

2024年よりも1カ月早く、訪日客3000万人を突破。円安メリットをおう歌するツーリストの皆さんがうらやましい！

22/10/2025

We always put investor protection first.

When many were chasing the “Minpaku (Airbnb)” trend in Japan, we at CREAL reminded our investors that such properties—especially in Osaka—carry significant regulatory and social risk.
We advised caution, emphasizing that public sentiment and policy in Japan are not always favorable to short-term rentals.

Today, as many Minpaku (Airbnb) property owners face difficulties or are forced to sell their assets due to the sudden political shift and tightening sentiment against short-term rentals in Japan, we are proud that none of our investors were exposed to this sector.

This is a clear example of how our disciplined investment approach, rooted in risk management, local insight, and integrity, protects investors from speculative losses.

CREAL will continue to focus on providing Singaporean UHNW individuals and Family Offices institutional-grade real estate investments that deliver long-term value and risk-managed capital appreciation—not short-lived trends.

📰 Tokyo Shimbun Article – Osaka Minpaku Situation (Japanese)
https://www.tokyo-np.co.jp/article/442866

25/06/2025

Japan is on track to welcome 60 million tourists by 2030—fueling unprecedented demand for premium short-term stays. ✈️✨

As the hospitality sector heats up, CREAL Asia provides exclusive access to off-market opportunities, backed by end-to-end investment support.

Talk to us and learn how our one-stop services can help you capitalise on Japan’s real estate growth. 📲

18/06/2025

Japan’s hospitality sector is attracting global capital — and we’re here to make these opportunities more accessible. 📈

Speaking alongside fellow esteemed leaders in the industry at last month’s Mingtiandi Singapore Forum, CREAL Asia Director Calvin Sin spotlighted why Japan’s hospitality sector remains a top choice for investors.

Explore the full discussion in the article to learn more: https://asia.creal.jp/news/news-15042025

Talk to us to learn how you can position your portfolio for growth!

23/05/2025

Unlock rare hospitality investments in Tokyo’s most coveted districts. 🌃📈

High returns, off-market access — available now with CREAL Asia.

Talk to us to learn more.

21/05/2025

With unbeatable connectivity, year-round tourist traffic, and rising demand for both residential and short-term stays, Asakusa is more than just a cultural icon — it’s a smart investment opportunity.

CREAL Asia offers exclusive off-market properties in this high-potential district — ideal for investors looking to capitalise on Tokyo’s evolving landscape.

📩 Get in touch with us today to explore new opportunities in Asakusa.

16/05/2025

Here is our talk together with Hilton, KKR and Pegasus on Tuesday
以下是我們於週二與 Hilton、KKR 及 Pegasus 的對談內容

Hilton, KKR, CREAL Asia and Pegasus Capital compared APAC hospitality investment strategies at the Mingtiandi Singapore Forum.

13/05/2025

Our KEO Calvin Sin is on stage at the Mingtiandi Singapore Forum.
我們的 KEO Calvin Sin 登上 Mingtiandi 新加坡論壇。

https://www.linkedin.com/posts/mingtiandi_apac-singapore-realestate-activity-7327891360164827138-1dlf?utm_source=share&utm_medium=member_desktop&rcm=ACoAAA8FvGMBbc4Am-CCPSwcuO67j2zQEudlTJE