07/08/2013
Filinvest Land, Inc. (FLI) was incorporated on November 24, 1989 as Citation Homes, Inc. and changed its name to FLI on July 12, 1993. It began commercial operations in August 1993 after FDC spun off most of its real estate operations and transferred all related assets and liabilities to FLI in exchange for shares in FLI. FLI was listed on the Philippine Stock Exchange (PSE) on October 25, 1993. FDC remains FLI’s largest shareholder.
FLI’s business has historically focused on the development and sale of affordable and middle-market residential lots and housing units to lower and middle-income markets throughout the Philippines. In recent years, FLI has expanded its residential business by catering to other income segments and by introducing innovative concepts in response to market demands. Recent innovations include entrepreneurial communities, medium-rise buildings (MRBs), townships, and themed residential projects with a leisure component, such as farm estates and developments anchored by sports and resort clubs.
In 2006, FLI acquired three strategic assets that provide a recurring income stream: (1) Festival Supermall in Filinvest Corporate City, (2) A 60% stake in Filinvest Asia Corporation which owns half of PBCom Tower within the Makati Central Business District, and (3) Cyberzone Properties, Inc., developer of office buildings in Northgate Cyberzone, an 18.7-hectare Business Process Outsourcing (BPO) office park with multinational tenants.
FLI has, over the years, accumulated an extensive, well-located, low-cost landbank. As of end-2010, FLI’s landbank stood at 2,369 hectares, bulk of which is located just outside Metro Manila in the nearby provinces of Rizal, Bulacan, Batangas, Cavite and Laguna, as well as in growth areas such as Cebu, Davao and General Santos City in South Cotabato province.
The Company has a wide network of sales offices, in-house sales agents and independent brokers located throughout the Philippines, as well as accredited brokers in countries and regions with large Overseas Filipino Workers (OFWs) and expatriate Filipino populations (such as the Middle East, Japan, Italy, the United Kingdom and the United States). Approximately half of FLI’s real estate sales are directly or indirectly derived from OFWs.