02/02/2025
Stop Herd Mentality in 2025 and encourage Critical Thinking and innovation
Herd mentality in sales teams refers to the tendency of team members to follow the actions, strategies, or behaviors of the majority, often without questioning or critically evaluating their effectiveness. This behavior can arise from a desire to conform, avoid conflict, or simply go along with what seems to be the "safe" or "proven" approach. While it can create cohesion, it can also stifle innovation and lead to suboptimal outcomes.
One example of Herd Mentality is following the Leader Blindly: Team members may adopt the same sales tactics or strategies as the top performer or team leader, assuming that what works for one person will work for everyone.
Although Cohesion, Unity and Quick Thinking are some benefits of HM, however, it can certainly miss individual strengths and focused-strategies.
As somebody from Mindanao, what works for those in the Luzon or Visayas may not be effective in Mindanao. So, instead of just copying or mirroring strats done in other parts of Ph, I always encourage my team to learn from what others are doing but execute in a way it resonates to our local market for the strats to be effective.
As my former boss always tells us:
“None of us has the monopoly of great ideas. Share great ideas here and, together, we may be able to craft some individual plans but the goal is still the same which is to hit target.”
Herd Mentality, aside from it is not my thing, is passé.