Techly Marketing

17/10/2025

AMATEUR VS PRO MARKETING

Amateur: "We sell to women 25-45 who like fashion."

Professional: "We sell to Adunni - 32, marketing manager in Lagos, works 60hrs/week, shops on lunch breaks, values quality over trends…"

See the difference? 👀

When you know your customer this well:
✅ You know where to find them
✅ You know what to say
✅ You know when to reach them
✅ Your conversion rates 10X

This is how ₦100M+ companies think about customers.

Ready to think like them?

FREE Buyer Persona Masterclass this Saturday, October 18, 2025
Register via techlymarketing.com/buyer-persona

16/10/2025

How much did you spend on marketing last month?
If you can't describe your ideal customer in detail, you probably wasted most of it.

Learn this game-changing buyer Persona skill FREE this Saturday, October 18, 2025:

Register now 👇
techlymarketing.com/buyer-persona/

Don't be told!

15/10/2025

QUICK BUYER PERSONA TEST:

Fill this out for YOUR business:

Name: _____
Age: _____
Biggest frustration: _____
Main goal: _____
Buying trigger: _____
Main objection: _____

Struggled? You're not alone.

90% of businesses can't complete this simple exercise.

But the 10% who can? They're the ones making millions.

Learn the exact framework this Saturday, October 18, 2025 in our FREE Buyer Persona Masterclass.

It's live on Zoom 💻

Register now: techlymarketing.com/buyer-persona/

Only 8 spots left! 🏃‍♂️

14/10/2025

MARKETING MONEY WASTED? HERE'S WHY…

90% of African businesses are burning cash on ads because they don't know WHO they're selling to.
Swipe to see the shocking truth

Story 1: Lagos designer spends ₦500K on ads = 0 sales
Story 2: After buyer personas = ₦450K revenue from ₦100K spend

The difference? She stopped marketing to "everyone" and started targeting "someone specific"

Ready to stop wasting money?
Join our FREE Buyer Persona Masterclass this Saturday, October 18, 2025 📚

What you'll learn:
✅ Customer research (no surveys needed!)
✅ Psychology of buying decisions
✅ Ready-to-use templates
✅ African business case studies

Plus: Free workbook worth ₦25K 📖

Register here 👇🏻
bit.ly/BuyerPersonaRegistration

Only 100 spots 🏃‍♀️

13/10/2025

Why 90% of African SMEs Fail at Customer Acquisition (And How to Fix It)
“Who is your ideal customer, and what keeps them awake at 2 AM?”
If you can’t answer this in 30 seconds or less, you’re marketing to ghosts.

https://techlymarketing.com/why-90-of-african-smes-fail/

Why 90% of African SMEs Fail at Customer Acquisition (And How to Fix It). Last week, I met with Kemi, a Lagos-based fashion designer

21/03/2024

You know when you feel “stuck” and you just can’t seem to achieve your sales goals or outcomes on social media?

It happens to all of us, and it’s extremely frustrating.

Well, today’s “Digital Sales Insight” clearly explains the PROCESS to find success by using other digital tools - to boost your marketing returns.

To say, many have tried it and it worked would be an understatement…

Not only has it become an extremely successful strategy for marketing professionals, it’s also most rewarding for startups and small business owners.

Turning Social Media Likes to Business Leads.

Go Here & Watch Today's Video! > https://youtu.be/DcpMT-ljoZQ

While you're here, don't forget to subscribe to my new YouTube channel!

Cheers!

Amidst the flurry of likes, shares, and comments, the ultimate question remains: can social media truly translate these metrics into tangible business leads ...

19/03/2024

Social Likes To Business Leads

Amidst the flurry of likes, shares, and comments, the ultimate question remains: “Can social media truly translate these metrics into tangible business leads and revenue?”

The short answer is, “Yes!”

But it requires a strategic approach. While garnering likes and impressions on social media is undoubtedly valuable for your brand visibility, the real power lies in converting these metrics into actionable leads that ultimately lead to sales and revenue.

Checkout the 5 strategic approach to turn social likes to business leads, right on my blog.

https://olusolaadeyefa.com/turning-social-likes-into-business-leads/

Turning Social Likes into Business Leads. Can social media truly translate social metrics into tangible business leads and revenue? "Yes!"

09/01/2023

Man City vs Chelsea. Chelsea suffered defeat from Man City twice within three days. Graham Porter was punished by Pep Guardiola’s side for the third time this season.

Man City vs Chelsea Highlights Chelsea suffered defeat from Man City twice within three days. In a trip to the Etihad Stadium for the FA Cup Third Round cla

09/01/2023

Crystal Palace vs Tottenham. Crystal Palace got crushed at home by Tottenham Hotspur in a 0-4 defeat, as the Spurs solidified their top 5 spot. It was the 300th Premier League appearance for Harry Kane, and he had a brace of goals to make it remarkable.

Crystal Palace vs Tottenham Highlights Crystal Palace got crushed at home by Tottenham Hotspur in a 0-4 defeat, as the Spurs solidified their top 5 spot on the

09/01/2023

Man United vs Bournemouth. The Red Devils made solid their top four standing in the English Premier League (EPL) table with a comfortable 3-0 over Bournemouth.
The loss to Man United puts Bournemouth in 16th position, and closer to the relegation.

Man United vs Bournemouth Highlights The Red Devils made solid their top four standing in the English Premier League (EPL) table with a comfortable 3-0 over Bo

02/01/2023

Nottingham Forest vs. Chelsea Highlight Nottingham Forest forced Chelsea to a 1-1 draw at home to start the new year. The Blues struggled to hold back the... Read more via https://marketclickz.com/nottingham-forest-vs-chelsea/

Nottingham Forest vs. Chelsea Highlight Nottingham Forest forced Chelsea to a 1-1 draw at home to start the new year. The Blues struggled to hold back the inc

02/01/2023

Brighton vs. Arsenal Highlight Arsenal beats Brighton to go seven points clear on the English Premier League (EPL) standings. It would have been the 14th... Read more via https://marketclickz.com/brighton-vs-arsenal/

Brighton vs. Arsenal Highlight Arsenal beats Brighton to go seven points clear on the English Premier League (EPL) standings. It would have been the 14t