Sonash Investments & Co

Sonash Investments & Co Helping families achieve financial growth with trust, clarity & protection. Letโ€™s make financial growth a reality, together. ๐Ÿ“ˆโœจ

๐ŸŒŸ Trusted Financial Guide ๐ŸŒŸ

AMFI- Registered Mutual Fund Distributor & Insurance Advisor | Offering SIPs, portfolio reviews, and life, health & general insurance solutions. Hey everyone! ๐Ÿ‘‹

Iโ€™m Sarvesh Mahesh Karapurkar, a passionate Mutual Fund Distributor and Investor Consultant based in beautiful Goa. Over the years, Iโ€™ve had the privilege of helping individuals and families make informed fina

ncial decisions and grow their wealth through SIPs (Systematic Investment Plans) and smart mutual fund strategies. Whether youโ€™re new to investing or looking to fine-tune your portfolio, Iโ€™m here to guide you with personalised advice tailored to your goals. ๐Ÿ’ผ

If youโ€™re looking to start your investment journey or want expert guidance on how to make your money work harder for you, feel free to reach out!

๐Ÿ“ฐ ๐—ง๐—ผ๐—ฑ๐—ฎ๐˜†, ๐—œ ๐—ณ๐—ผ๐˜‚๐—ป๐—ฑ ๐—ฎ ๐˜€๐—บ๐—ฎ๐—น๐—น ๐—ฝ๐—ถ๐—ฒ๐—ฐ๐—ฒ ๐—ผ๐—ณ ๐—ต๐—ถ๐˜€๐˜๐—ผ๐—ฟ๐˜† ๐—ถ๐—ป ๐— ๐—ผ๐—บโ€™๐˜€ ๐—ฐ๐˜‚๐—ฝ๐—ฏ๐—ผ๐—ฎ๐—ฟ๐—ฑโ€ฆ โค๏ธMom was cleaning her cupboard today, and while going thro...
08/08/2026

๐Ÿ“ฐ ๐—ง๐—ผ๐—ฑ๐—ฎ๐˜†, ๐—œ ๐—ณ๐—ผ๐˜‚๐—ป๐—ฑ ๐—ฎ ๐˜€๐—บ๐—ฎ๐—น๐—น ๐—ฝ๐—ถ๐—ฒ๐—ฐ๐—ฒ ๐—ผ๐—ณ ๐—ต๐—ถ๐˜€๐˜๐—ผ๐—ฟ๐˜† ๐—ถ๐—ป ๐— ๐—ผ๐—บโ€™๐˜€ ๐—ฐ๐˜‚๐—ฝ๐—ฏ๐—ผ๐—ฎ๐—ฟ๐—ฑโ€ฆ โค๏ธ

Mom was cleaning her cupboard today, and while going through some old things, I found this copy of Tarun Bharat dated 9th January 2008.

Normally, I would have just glanced at it and kept it asideโ€ฆ

But being from the investment field, one headline immediately caught my attention. ๐Ÿ˜„

๐Ÿ“ˆ โ€œเคธเฅเคชเคฐเฅเคถ เฅจเฅง เคนเคœเคพเคฐเคพเคฒเคพโ€

๐—ฆ๐—˜๐—ก๐—ฆ๐—˜๐—ซ ๐—ง๐—ข๐—จ๐—–๐—›๐—˜๐—ฆ ๐Ÿฎ๐Ÿญ,๐Ÿฌ๐Ÿฌ๐Ÿฌ!

I actually smiled looking at it. ๐Ÿ˜Š

Because back in 2008, 21,000 was such a BIG number that it made newspaper headlines.

And I could imagine what investors must have been thinking thenโ€ฆ

โ€œMarket เค–เฅ‚เคช เคตเคฐ เค—เฅ‡เคฒเคพเคฏโ€ฆโ€
โ€œเค†เคคเคพ investment เค•เคฐเคพเคฏเคšเฅ€ เค•เคพ?โ€
โ€œเคฅเฅ‹เคกเค‚ เค–เคพเคฒเฅ€ เคฏเฅ‡เคŠ เคฆเฅ‡โ€ฆโ€
โ€œCorrection เค†เคฒเฅเคฏเคพเคจเค‚เคคเคฐ เคฌเค˜เฅ‚โ€ฆโ€ ๐Ÿ˜„

Sounds familiar even today, right?

Every time the market reaches a new high, we hear almost the same things.

But this old newspaper, lying quietly in Momโ€™s cupboard for all these years, gave me a beautiful reminder:

๐Ÿฎ๐Ÿญ,๐Ÿฌ๐Ÿฌ๐Ÿฌ ๐˜„๐—ฎ๐˜€ ๐—ผ๐—ป๐—ฐ๐—ฒ ๐—ฎ๐—ป ๐—”๐—Ÿ๐—Ÿ-๐—ง๐—œ๐— ๐—˜ ๐—›๐—œ๐—š๐—›.
๐—ง๐—ผ๐—ฑ๐—ฎ๐˜†, ๐—ถ๐˜ ๐—ถ๐˜€ ๐—›๐—œ๐—ฆ๐—ง๐—ข๐—ฅ๐—ฌ. ๐Ÿ“ˆ

And the journey between then and now wasn't smooth either.

We saw the Global Financial Crisis, market crashes, elections, Covid, wars, inflation, uncertaintyโ€ฆand countless predictions that the market was going to fall.

Still, the journey continued.

That's probably the biggest lesson this old newspaper gave me today

๐——๐—ผ๐—ปโ€™๐˜ ๐˜„๐—ฎ๐—ถ๐˜ ๐—ณ๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ โ€œ๐—ฝ๐—ฒ๐—ฟ๐—ณ๐—ฒ๐—ฐ๐˜โ€ ๐˜๐—ถ๐—บ๐—ฒ ๐˜๐—ผ ๐—ถ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜.
๐—š๐—ถ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ถ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐—ง๐—œ๐— ๐—˜. โณ

เค†เคœเคšเคพ Market Highโ€ฆ
เค•เคฆเคพเคšเคฟเคค 15โ€“20 เคตเคฐเฅเคทเคพเค‚เคจเฅ€ เค…เคถเคพเคš เคเค–เคพเคฆเฅเคฏเคพ เคœเฅเคจเฅเคฏเคพ newspaper เคฎเคงเคฒเฅ€ เค›เฅ‹เคŸเฅ€เคถเฅ€ เคฌเคพเคคเคฎเฅ€ เค…เคธเฅ‡เคฒ. ๐Ÿ˜Š

๐—ข๐—น๐—ฑ ๐—ป๐—ฒ๐˜„๐˜€๐—ฝ๐—ฎ๐—ฝ๐—ฒ๐—ฟ. ๐Ÿ“ฐ
๐—ข๐—น๐—ฑ ๐—ต๐—ฒ๐—ฎ๐—ฑ๐—น๐—ถ๐—ป๐—ฒ.
๐—ง๐—ถ๐—บ๐—ฒ๐—น๐—ฒ๐˜€๐˜€ ๐—น๐—ฒ๐˜€๐˜€๐—ผ๐—ป. โค๏ธ

๐Ÿ“Œ ๐—ง๐—ถ๐—บ๐—ฒ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€ ๐—บ๐—ผ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฎ๐—ป ๐˜๐—ถ๐—บ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜.

Sarvesh Karapurkar
Sonash Investments & Co.

๐Ÿ“Š When Markets Test Your Patience, They Often Shape Your Wealth.The attached data highlights an interesting observation ...
29/06/2026

๐Ÿ“Š When Markets Test Your Patience, They Often Shape Your Wealth.

The attached data highlights an interesting observation from the past 25 years.

There have been multiple periods when the previous 2 years delivered almost zero or even negative returns. While every market cycle is unique, these phases have often been followed by periods of stronger performance.

The lesson isn't that history will repeat itself.

The lesson is that successful investing is built on discipline, patience, and a long-term perspective.

During uncertain times:
โœ… Continue your SIPs.
โœ… Stay focused on your financial goals.
โœ… Avoid making emotional investment decisions.
โœ… Trust the power of compounding.

Remember, the biggest opportunities often appear when market sentiment is at its weakest.

๐Ÿ’ฌ What has been your biggest investing lesson during volatile markets? Share your thoughts in the comments.

Past performance is not indicative of future results. Mutual Fund investments are subject to market risks. Please read all scheme-related documents carefully before investing.

*Markets down* = *Opportunity ON* โœ…Markets are down by 2%๐Ÿ“‰Invest 2% of your current portfolio at this point Donโ€™t wait f...
02/03/2026

*Markets down* = *Opportunity ON* โœ…

Markets are down by 2%๐Ÿ“‰

Invest 2% of your current portfolio at this point

Donโ€™t wait for the news to turn positive by then the rally has already started.

Message me and Iโ€™ll help you invest at the right levels. ๐Ÿ“ฉ

A powerful moment captured! Had the privilege of meeting NJ Wealthโ€™s CEO, Mr. Misbha Baxamusa. Grateful for the insights...
24/11/2025

A powerful moment captured! Had the privilege of meeting NJ Wealthโ€™s CEO, Mr. Misbha Baxamusa. Grateful for the insights, inspiration, and the leadership wisdom shared. Moments like these fuel the journey ahead.

๐Ÿ’ฅ Every Diwali, the market gets flooded with โ€œsure-shotโ€ stock tips, multibagger predictions & overnight millionaire dre...
21/10/2025

๐Ÿ’ฅ Every Diwali, the market gets flooded with โ€œsure-shotโ€ stock tips, multibagger predictions & overnight millionaire dreams.
But real wealth isnโ€™t created by fireworks โ€” itโ€™s built with patience, discipline, and a solid financial plan. ๐Ÿ’ก

โœจ This Diwali, donโ€™t chase Phataka stocksโ€ฆ build a portfolio that shines for decades.

๐ˆ๐ฌ ๐˜๐จ๐ฎ๐ซ ๐๐จ๐ซ๐ญ๐Ÿ๐จ๐ฅ๐ข๐จ ๐’๐ฎ๐Ÿ๐Ÿ๐ž๐ซ๐ข๐ง๐  ๐Ÿ๐ซ๐จ๐ฆ ๐‡๐ข๐๐๐ž๐ง ๐๐ข๐š๐ฌ๐ž๐ฌ?โฃ๐Ÿ”ดโฃA DIY investor recently reached out to me, frustrated that the market ...
03/10/2025

๐ˆ๐ฌ ๐˜๐จ๐ฎ๐ซ ๐๐จ๐ซ๐ญ๐Ÿ๐จ๐ฅ๐ข๐จ ๐’๐ฎ๐Ÿ๐Ÿ๐ž๐ซ๐ข๐ง๐  ๐Ÿ๐ซ๐จ๐ฆ ๐‡๐ข๐๐๐ž๐ง ๐๐ข๐š๐ฌ๐ž๐ฌ?โฃ๐Ÿ”ด
โฃ
A DIY investor recently reached out to me, frustrated that the market correction had wiped out his entire one-year gains.โฃ
โฃ
I reviewed his portfolioโ€”5 small-cap and 4 mid-cap fundsโ€”and asked how he selected them. His response?โฃ
๐Ÿ‘‡

1๏ธโƒฃ ๐˜›๐˜ฉ๐˜ฆ๐˜บ ๐˜ฉ๐˜ข๐˜ฅ ๐˜ฅ๐˜ฆ๐˜ญ๐˜ช๐˜ท๐˜ฆ๐˜ณ๐˜ฆ๐˜ฅ 50%+ ๐˜ณ๐˜ฆ๐˜ต๐˜ถ๐˜ณ๐˜ฏ๐˜ด.โฃ
2๏ธโƒฃ ๐˜›๐˜ฉ๐˜ฆ ๐˜•๐˜ˆ๐˜ ๐˜ธ๐˜ข๐˜ด ๐˜ฉ๐˜ช๐˜ต๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ฏ๐˜ฆ๐˜ธ ๐˜ฉ๐˜ช๐˜จ๐˜ฉ๐˜ด ๐˜ฅ๐˜ข๐˜ช๐˜ญ๐˜บ.โฃ
โฃ
This is a classic case of ๐‘๐ž๐œ๐ž๐ง๐œ๐ฒ ๐๐ข๐š๐ฌ. He chased past performance without considering asset allocation, making his portfolio extremely vulnerable to volatility.โฃ
โฃ
Before I could explain, he addedโ€”โฃ
๐Ÿ‘‡

"๐˜ ๐˜ฌ๐˜ฏ๐˜ฐ๐˜ธ 50% ๐˜ณ๐˜ฆ๐˜ต๐˜ถ๐˜ณ๐˜ฏ๐˜ด ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ ๐˜บ๐˜ฆ๐˜ข๐˜ณ ๐˜ข๐˜ณ๐˜ฆ๐˜ฏโ€™๐˜ต ๐˜ฑ๐˜ฐ๐˜ด๐˜ด๐˜ช๐˜ฃ๐˜ญ๐˜ฆ, ๐˜ฃ๐˜ถ๐˜ต ๐˜ค๐˜ข๐˜ฏ ๐˜บ๐˜ฐ๐˜ถ ๐˜ข๐˜ฅ๐˜ซ๐˜ถ๐˜ด๐˜ต ๐˜ฎ๐˜บ ๐˜ฑ๐˜ฐ๐˜ณ๐˜ต๐˜ง๐˜ฐ๐˜ญ๐˜ช๐˜ฐ ๐˜ต๐˜ฐ ๐˜ข๐˜ค๐˜ฉ๐˜ช๐˜ฆ๐˜ท๐˜ฆ ๐˜ต๐˜ฉ๐˜ข๐˜ต?"โฃ

This revealed another problemโ€”Anchoring Bias. He had fixated on past returns, making it hard for him to accept a more realistic approach.โฃ
โฃ
๐ƒ๐จ ๐˜๐จ๐ฎ ๐€๐ฅ๐ฌ๐จ ๐’๐ฎ๐Ÿ๐Ÿ๐ž๐ซ ๐Ÿ๐ซ๐จ๐ฆ ๐“๐ก๐ž๐ฌ๐ž ๐‚๐จ๐ฆ๐ฆ๐จ๐ง ๐ˆ๐ง๐ฏ๐ž๐ฌ๐ญ๐ข๐ง๐  ๐๐ข๐š๐ฌ๐ž๐ฌ?โฃ
โฃ๐Ÿ‘‡

๐Ÿ”ธ ๐‘๐ž๐œ๐ž๐ง๐œ๐ฒ ๐๐ข๐š๐ฌ โ€“ Chasing recent winnersโฃ
๐Ÿ”ธ ๐€๐ง๐œ๐ก๐จ๐ซ๐ข๐ง๐  ๐๐ข๐š๐ฌ โ€“ Holding onto unrealistic expectationsโฃ
๐Ÿ”ธ ๐Ž๐ฏ๐ž๐ซ๐œ๐จ๐ง๐Ÿ๐ข๐๐ž๐ง๐œ๐ž โ€“ Ignoring risksโฃ
๐Ÿ”ธ ๐‚๐จ๐ง๐Ÿ๐ข๐ซ๐ฆ๐š๐ญ๐ข๐จ๐ง ๐๐ข๐š๐ฌ โ€“ Seeking only information that supports your viewโฃ
๐Ÿ”ธ ๐‡๐ž๐ซ๐ ๐Œ๐ž๐ง๐ญ๐š๐ฅ๐ข๐ญ๐ฒ โ€“ Following the crowd blindlyโฃ
๐Ÿ”ธ ๐‹๐จ๐ฌ๐ฌ ๐€๐ฏ๐ž๐ซ๐ฌ๐ข๐จ๐ง โ€“ Fear of booking losses, leading to bad decisionsโฃ
โฃ๐Ÿ‘‡

These biases cloud judgment and prevent you from building a resilient portfolio. In fact, theyโ€™re the reason only 5% of investors make real wealth in equity, while the rest struggle.โฃ
โฃ
๐Ÿ‘‰ Is your portfolio biased? Letโ€™s find out.

The bitter truth of shutting down SIPAndJust a warning!Happened in India last month:55.23 lakh new SIP started44.15 lakh...
28/09/2025

The bitter truth of shutting down SIP
And
Just a warning!

Happened in India last month:
55.23 lakh new SIP started
44.15 lakh SIP stopped

That means 76% stopage ratio.
And the biggest reason?
No market... No returns...
Rather Psychology (Psychology). Your mindset!

1. Short term vs long term
Short term = your feelings today.
Long term = your belief in the next 10 years.

๐Ÿ‘‰ Short Term- Your senses work, your senses make you uncomfortable
๐Ÿ‘‰ And the long term is built by your thoughts and your faith. Are you sure of the better future of India?
Short term suffering makes long term pleasure.

2. The nature of the market
The market never runs in a straight line.
Sometimes it stops, sometimes it falls, then it rises.
Yet investors want the journey to be smooth.
This hope breaks discipline.

We all know this -
But very few people really accept it.
Why?
๐Ÿ‘‰ Because the human tendency is to find pattern.

3. Psychological trap
The most dangerous reason to shut down SIP is not loss, but "no progress visible".
People invest for months and give up when portfolio looks red or flat after 12โ€“18 months.

This is the same as:
๐Ÿ‘‰ Farmer sow seeds and leave farming if germination does not come out immediately.
๐Ÿ‘‰ The gym goer should leave without seeing abs in three months.
๐Ÿ‘‰Students quit studying when an exam is bad.
๐Ÿ‘‰Giving up during struggle means stopping before success.

4. DIY investing trap
Most people run SIP themselves without advice.
But the truth is that you know yourself the least.
๐Ÿ‘‰Your Krishna's battlefield is needed in the most difficult times. Keep advisor

5. Returns vs Corpus
The truth is: SIP is not started for returns.
The real purpose of SIP is - to create corpus.

๐Ÿ‘‰Like your goal is to reach your destination while driving,
Not controlling speed every moment.

๐Ÿ‘‰ Corpus is the destination in investment.
๐Ÿ‘‰ Chasing Returns (Speed)?
Speed thrills but mostly kills !

Don't consider SIP for a bad year.
Look at what wealth she makes in 10-15 years.
This is the power of compounding.

๐Ÿ‘‰ SIP does not fail because the market failed.
๐Ÿ‘‰ SIP fails because investors quit in the middle.

Now ask yourself an honest question:
Your goal was Corpus before starting SIP...
Or inside were you just chasing returns?

Address

180/2, GURUDAS NIWAS , CHIMBEL/TISWADI
Panjim
403006

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