ABC - Aditya Birla Sun Life Insurance

24/11/2025

14/09/2025

Because protecting your life also means protecting your health. With ABSLI Super Term Plan, get access to health benefits worth ₹46,000, keeping you fit in every role you play.



*T&C apply, refer to more details in the product brochure. Disclaimer link in bio.

01/09/2025

With ABSLI Super Term Plan, you get enhanced cover not just for life, but also against terminal illness, critical illness and disability.

A plan that truly steps up when you need it the most!

28/08/2025

Every milestone marks a new responsibility. With ABSLI Super Term Plan, your cover grows as your life does, be it marriage, welcoming a child, or buying your dream home. Because achievements deserve celebration and responsibilities deserve protection!

14/08/2025

Whether it’s a missed dialogue or a missed premium… the show must go on. 🎬

With Super Term Plan's cover continuance benefit, stay fully covered even if you miss up to 12 months’ premium.

13/08/2025

With ABSLI Super Term Plan, you get 100% of your premiums back. A happy ending you can count on!

11/08/2025

Romance, drama, music! The best films have it all. The best plans do too. 😉

Presenting the ABSLI Super Term Plan – your all-in-one blockbuster, featuring:
- Premium Return Option
- Critical Illness Cover
- ⁠Health Management Services …and many more Super Features!

14/06/2025

He’s the fixer, the protector, the planner and somehow…he makes it all look easy.

This Father’s Day, let’s celebrate the everyday hero we call Papa! ❤️

13/06/2025

One man. One mission - to fix everything.

Who do you think we’re talking about? Comment below. 👇

13/06/2025

Not all heroes wear capes. Some just... quietly get things done.


Coming soon. Stay tuned!

02/06/2025

It all began 25 years ago.. ⌛

As we look back, we take pride in the legacy we have built on trust - a journey shaped by people, powered by purpose, and strengthened by bold moves. 💪

And with great trust, comes great transparency. 🫴🔎

At ABSLI, customer-first isn't a strategy. It's an instinct we developed early on. 😇

We didn’t wait for rules to tell us what’s right. So we asked the right question - what if we gave people the freedom to pause, rethink and choose again? 🤔 💭

When we introduced the free look period, it became a quiet revolution. We placed choice back where it belongs. With our customers. Because real trust comes from real choices. ☝️🔀

That’s the kind of change we’ve led for 25 years - not by chance, but by conviction. 🙌

Today, 25 years later, that spirit still drives us forward to lead change and to embody it.👣

To and 25 more to come!🔭

12/05/2025

Happy Mother's Day to every mother and mother-to-be.🤱🏻💝 We honor the love that plans quietly, protects gently, and shows up in the smallest ways.😇😍 That love built who we are today. It's time we carry her instinct forward, with intent.🫰

⏩ with us! 🛡️