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Has your mutual fund portfolio become more complicated than you intended?It often starts with a few individual fund choi...
29/09/2026

Has your mutual fund portfolio become more complicated than you intended?

It often starts with a few individual fund choices that make sense on their own. Over time, they can become a collection rather than one portfolio being managed as a whole.

PRIM changes that. It allows a portfolio manager to manage your mutual funds as one portfolio, with a minimum investment of â‚ą25 lakh. PRIM carousel updated PRIM carousel updated

For Dezerv, it builds on the research-led mutual fund portfolios we’ve been managing since 2022. PRIM carousel updated

Want to understand what PRIM could mean for your portfolio? Register your interest through the link in the bio.

28/09/2026

“Entrepreneurship is a state of mind. I don’t think it’s a state of employment.”

From building her own business to leading an asset management company, Radhika Gupta has had an unusually varied career.

In this episode of the Create Wealth Podcast, she speaks to Sandeep Jethwani about ESOPs, investor behaviour, product building, market cycles and the difficult years behind long-term compounding.

Watch the full conversation on YouTube (link in bio)

23/09/2026

What actually happens when a luxury brand tries to chase volume over quality?

It loses customer trust and destroys its own brand value in the process.

On the Create Wealth podcast, Mercedes-Benz India CEO Santosh Iyer breaks down why true luxury brands focus on trust and customer experience rather than playing the discount game.

Head over to YouTube for the full conversation on building iconic brands! Link in comments 🎙️

15/09/2026

If you are 25, earning well and already investing a large part of your income, are you ahead of the game?

Maybe.

Our youngest Portfolio Breakdown participant yet has already built a sizeable portfolio, owns property and is thinking seriously about the next few decades.

On paper, that sounds like a great place to be.

But once we started looking at where his money was invested, how much of his wealth was tied to one market, the role of real estate, and the big expenses he wants to take on over the next few years, the picture became a lot more interesting.

At 25, time is your biggest advantage.

But it can also make you feel like you have room to make every investment decision actively and figure it out along the way.

So what should actually matter most at this stage?

We get into that in the latest episode of Portfolio Breakdown.

đź”— Link to full episode in comments

14/09/2026

Almost everything you buy is worth less the moment you own it. A few things aren’t.

The W204 C63 is one of them. Owners won’t part with it, and the ones that do change hands go for more than the original price. The V8, the design, the fact that there is a finite number of them and that number only goes down.

Some objects stop being purchases at some point and become something closer to assets. Rare, but it happens.

13/09/2026

Nearly 1 in 5 S-Class buyers in India is a salaried professional.

That’s the surprising part. Not because salaried professionals can’t afford it, but because the economics are completely different for them.

For a business owner, a luxury car is partly a tax decision. Depreciation, write-offs, a portion of the cost coming back over a few years.

A salaried professional gets none of that cushion. Same car, same price, entirely out of post-tax income.

Same purchase. Very different decision.

10/09/2026

Every G-Class on the planet is built in one factory in Graz. Capacity is capped, so the cars go to whichever market earns the most on each one.

And India? We pay plenty. But a big share of that goes to the government, not to the carmaker.
Take the new CLA: close to the same price here as in Europe. Guess which market gets the cars first.

Santosh Iyer, MD & CEO, Mercedes-Benz India, in conversation with Sahil Contractor and Sandeep Jethwani.

Full episode on YouTube: Create Wealth with Sandeep Jethwani

05/09/2026

Someone paid â‚ą40 lakh just to get their Mercedes faster.

Sounds crazy, right? Until you understand what they were actually paying for.

Because luxury is rarely just about the product and more about what owning it means to you.

We unpacked this with Santosh Iyer, CEO of Mercedes-Benz India, on the latest episode of the Create Wealth Podcast.

We got into some pretty interesting questions, why a premium brand can actually hurt itself by chasing too much volume, why younger Indians are skipping the usual car upgrade ladder, why India’s luxury market still has a long way to go, and how people think about cars, watches and other luxuries once they’ve built meaningful wealth.

Santosh has spent 17 years at Mercedes, and brought some really interesting perspectives on all of this, from building a premium brand to building a team that can stand the test of time.

It’s a conversation about cars on the surface, but there’s a lot more going on underneath.

Watch the full conversation (link in bio)

25/08/2026

Many people assume that their expenses will naturally drop after retirement: that they’ll spend less on eating out or partying. But the truth is, we rarely want to downgrade the comfort we’ve worked so hard to achieve. Plus, as medical and healthcare costs rise, your financial needs might actually increase.

Watch the full portfolio breakdown on the Dezerv YouTube channel. (Link in bio)

24/08/2026

What is your retirement number?

This 38-year-old from Bengaluru has invested on his own for 16 years. Around â‚ą80 lakh saved, a â‚ą1.75 lakhs monthly SIP, twin sons, and a plan to retire by 50.

His answer was â‚ą8 to 10 crore. Then we ran the math on what he will actually need.

In the latest episode of Portfolio Breakdown: Retirement Edition, we sit with him and work through the gap, from the size of the SIP to the age he retires.

If you have a retirement number that you have never checked against the math, this episode is a must watch

đź”— Link to full episode in bio.

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