Reward360

29/03/2021

R360, along with FICCI FLO, encourages students to get back to school, safely!

FICCI Flo Bengaluru, the All Indian Organisation for Women, recently adopted the Nodekoppalu Village in Karnataka, reviving education and community skill development.

Over the last 1 year, the pandemic disadvantaged students further, leaving them unprepared to restart their education.

To support FICCI Flo’s educational initiatives in the village, R360 provided premium school bags, encouraging students to get back to school.

03/03/2021

How did Asia’s leading organisations innovate, post COVID?

At this year’s Asia Business Conference at Harvard Business School, R360’s Co-founder Dekyi Yangtso Chawla speaks alongside the most innovative leaders in Asia.

Dekyi will moderate this diverse panel, that features global leaders from law, F&B and social impact, and delve into innovation in customer experience.

Get your ticket here:
https://tinyurl.com/ABC2021Tickets

Stay tuned to Reward360 for more insights from the conference!

18/02/2021

If brands award meaningful deals and rewards, they can turn customers into loyal ‘subscribers’ 💡

February is the American Heart month, and Apple issued these health-related deals, only for their Apple Card ‘subscribers'.

These topical deals are meaningful to customers: they automatically confer exclusivity amongst users, making them feel like a community that is cared for.

Like credit cards, the Apple Card also uses rewards, deals and offers to inspire loyalty.

However, they stand out from the competition with their choice of rewards, aimed at turning loyal customers into a loyal community.

This is also not their first effort. Last year, Apple Card and Apple Pay awarded a 3% cash back, when users visited medical stores such as Walgreens and Duane Reade.

Meaningful loyalty and rewards programs will amplify marketing campaigns. Talk to our experts at R360 to know more.

Follow Reward360 on Facebook for the latest customer loyalty and engagement insights

16/02/2021

Most customers would spend more than $123.92 using their credit cards, in a month! 💳

In every way possible, customers are engaged to use credit cards: from superior customer service and attractive benefits to reward programs.

This raises the value of a credit card: customers perceive higher returns for using a credit card, as compared to availing loans.

With customer engagement strategies, credit card providers encourage repeat purchases, even with premium interest rates.

Successful customer engagement can boost repeat purchases.

Will India’s financial lending institutions and FinTechs roll out customer engagement programs soon?

News source: Crowdfund Insider

Follow Reward360 for the latest loyalty insights!

12/02/2021

Recurring expenses are the most powerful customer loyalty touch points! ⭐️

Customers always make recurring payments such as electricity, rent and credit card bills.

PayTM now offers an instant cash back, which translates into credit card reward points, whenever users pay their rent on the app.

What happens if customers are rewarded for paying their monthly expenses?

If customers constantly see meaningful reasons to use your brand in daily life, customer loyalty is future-proof.

And PayTM chose rewards to add value to a customer’s daily life.

Unlock opportunities to reward your customers meaningfully, with R360

Talk to our loyalty expert here: https://www.reward360.co/expert

News excerpts from Live Mint

Follow R360 for the latest loyalty insights.

09/02/2021

The few customers who still prefer to use cash, are being challenged in this new shopping environment. 🛍

Ever since the pandemic, digital gift cards are more valuable to most shoppers; who are now online!

Industry leaders also note that 78% of customers expect their shopping activities to remain digital, post pandemic.

Unlike physical cards, digital gift cards hold unique value: instant gratification and frictionless shopping experiences often delight customers.

Looking to digitise your customer retention strategies?

Explore our digital customer engagement ecosystem on www.reward360.co

Excerpts from PYMNTS

06/02/2021

How did R360 achieve all business goals, even during the pandemic?

Five global business leaders, including R360’s Chief Executive Officer Rohit Kumar Pandey, tell us how the pandemic forced them to reimagine every aspect of their business.

Read this insightful round-up article from Up Strategy Lab and find out how these businesses didn’t just survive, but transformed forever.

Agility, empathy and transparent communication have helped businesses offset the challenges thrown at them by the pandemic.