Mera Kal is bridging the gap between aspirations and achievements and making modernized investment instruments accessible to India’s blue-collar and informal workforce. Our Why
Mera Kal aims to break the cycle of using expensive and risky credit to finance life goals and enable customers with a savings-first approach to build their future. Along the way, we seek to address each of the following so
urces of inequality:
Expensive & Risky Credit
Lack of Social Security
Exposure to Health & Life Events
Lack of Access to Equity Markets
We’re building a multilingual web app and a robust agent network to enable customers to put shape to their dreams - such as educating their children, building or buying a home, or retiring - and to work towards achieving these dreams. Mera Kal aims to be the partner of choice for financial and non-financial service providers in helping the next few 100mn customers in India achieve these life goals.
