Principal Insurance Ireland

28/08/2026

Whilst a sophisticated machine, the BMW R1300GS Adventure is nonetheless a big beast built for the long haul.

Impressively spec’d, it’s powered by a very capable boxer twin and, with a 30 litre tank, can both eat up and go the extra mile.

https://bit.ly/R1300-GS

21/08/2026

Under Piaggio’s careful management, Moto Guzzi continues to ride high, launching great new motorcycles that remain distinctly Italian.

Within a sensibly rationalised range, the V100 Mandello sits proudly among them.

https://bit.ly/MGMandello

The Moto Guzzi V100 Mandello is one of three variants of the V100 launched by the renowned Italian motorcycle manufacturer.

14/08/2026

For a big lad like Paul Browne, it’s usually big bikes all the way.

But once upon a time, a turned his head.

That scooter, or maxi-scooter, was ’s appropriately named TMax, which this year celebrates its 25th birthday with a limited anniversary edition.

https://bit.ly/TMax25th

Yamaha's TMax maxi-scooter this year celebrates its 25th birthday. To celebrate the Japanese manufacturer has launched an anniversary special

07/08/2026

has never needed to say "it'll be back" because the Fat Boy never went away.

More refined and a little less weighty, it's still the cool, grunty monster made famous by the now former governor of California.

Skinny boy Paul Browne remains enthralled.

https://bit.ly/FatBoyFun

The Harley-Davidson Fat Boy became a cinematic icon through a starring role in The Terminator. Despite evolutionary change, it's still cool.

31/07/2026

Fondly recalling a reckless riding youth spent on the track, an older and allegedly wiser Paul Browne is nonetheless pleased to see some fresh armoured kit that looks, well, fresh.

https://bit.ly/ParabolicaProtects

The Parabolica motorcycle jacket from Rev'it is designed to provide high protection for everyday road riding.

24/07/2026

Whilst his street fighting days are long over, if they ever started, Paul Browne is not averse to a bit of hyper naked excitement.

’s Tuono with its V4 and all the tech toys, gives him the tingles!

https://bit.ly/tuono

Aprilia's Tuono hyper naked motorcycle comes armed with a beauty of a V4, kicking out 180 bhp and complemented by a boxful of tech toys.

23/07/2026

🏁 Weekend at Walderstown! 🏁🏍️

After a few years away, it was absolutely brilliant to be back as title sponsors of the Walderstown Road Races, and what a weekend it turned out to be!🏁🏍️🔥 ☀️

First of all, a massive well done to everyone who made it happen. From the organising committee and volunteers to the marshals, medics, riders and all the supporters who came out over the weekend – the amount of work that goes into an event like this is unbelievable, and it certainly didn't go unnoticed.

At Principal Insurance, motorcycle insurance is the heart of what we do, so it's always special to get out and support the road racing community. It's about more than just insurance – it's about backing the sport, supporting the people involved, and helping keep the road racing tradition alive.

We had a fantastic weekend meeting customers, chatting with riders and supporters, and soaking up the atmosphere. There was great racing, great craic, and it's easy to see why Walderstown is such a favourite on the road racing calendar.

A huge thanks to everyone who stopped by for a chat. We're proud to have been part of such a successful event and we're already looking forward to doing it all again next year !!!

we'll see you all at the next one! 🏍️💚🖤

17/07/2026

We make no apologies for banging on about protective gear.

Such kit is essential, not a luxury.

Whilst we riders make the most of sustained sunshine and dry roads, it’s important to dress both for the weather and the ride.

https://bit.ly/Dressbest

15/07/2026

Our ticket purchase competition proved very popular for the June Principal Insurance Masters Superbike Championship, so we're going to do it again.

The deal is, you buy your tickets by Wednesday July 22nd and we put you into a draw for one of three Masters Championship goodie bags AND! a priceless passenger seat trip around the circuit in one of our Audi R8 Supercars.

So get buying..for all the event info and the ticket link see https://www.masterssuperbike.ie/round-4/



Principal Insurance Ireland ¦ Mondello Park ¦ Dm Groundworks Ltd ¦ Megabikes ¦ www.sorconplant.ie ¦ Moto Trainer Ireland ¦ www.sks.ie ¦ Tag Racing Irl ¦ Motorcycling Ireland

14/07/2026

🚨 Attention Paddock – It’s Race Week! 🏁🏍️

The countdown is on for the Walderstown Race of the South, and we're delighted to once again be the proud Title Sponsors of what’s shaping up to be a fantastic event.

Best of luck to all the riders, teams, and everyone involved—we can't wait to see the action unfold!

If you're heading to Walderstown, be sure to pop over and say hello. Whether you have an insurance query, want to chat about your cover, or just fancy a catch-up, we'd love to see you.

Here's to a safe, successful, and exciting Race of the South. See you there! 🏍️💨🏁

☀️ ☀️