13/04/2026
"Before you scroll past — let me introduce myself 👋"
Hi, I'm John — an independent life & insurance advisor based in the North East of England.
I started this page because I kept seeing the same thing happen — hardworking people and families with little or no financial protection in place. Not because they didn't want it, but because nobody had ever taken the time to explain it to them properly.
That's exactly what I'm here for.
Here's what I do:
✅ Life insurance — making sure your family is protected if the worst happens
✅ Income protection — so you're covered if illness or injury stops you working
✅ Critical illness cover — a lump sum if you're diagnosed with a serious condition
✅ Advice for the self-employed — because we don't have the safety net employees do
Here's what I don't do:
❌ Pressure you into anything
❌ Confuse you with jargon
❌ Give you a one-size-fits-all answer
Everything I do is independent, which means I search the whole market to find what's right for you — not what's easiest for me.
If you're a family, a business owner, or self-employed in the North East and you've been meaning to get your cover sorted — now's a great time to start.
📩 Send me a message and let's have a free, no-obligation chat.
I look forward to getting to know you. 😊
— John
Call now to connect with business.
