09/09/2026
Around three in four UK small business owners now pay themselves less than £20,000 a year. A year ago it was 63%.
The person carrying all the risk, the hours and the personal guarantees is, in most cases, taking home less than they'd pay a junior employee.
For many that's a proud choice: pay everyone else first, keep the business alive, back yourself. But there's a quieter version that looks identical and isn't. The owner who stops paying themselves properly because the business can't afford to, and calls it commitment when it's really a warning sign.
The difference is simple. Could the business pay you a proper wage, and you're choosing to reinvest? That's strategy. Or can it genuinely not? That's a company being kept alive by the owner going without, and that has a limit.
If it's the second, the earlier you look at it honestly, the more you can still do about it.
Source: Simply Business SME Insights Report 2026.