The Barefoot Broker

The Barefoot Broker No Nonsense Business Training. Sales & Productivity Courses.

How I stop a follow-up becoming a guessing game: I write the decision map before I press send.I note:• Who needs to be i...
08/09/2026

How I stop a follow-up becoming a guessing game: I write the decision map before I press send.

I note:
• Who needs to be involved
• What they still need to decide
• The date we agreed to revisit it
• The smallest useful next step

Then I send a short recap:
“Has anything changed, or shall we keep this moving as planned?”

No chasing. No awkward “just checking in” email. Just a clear next step and room for the customer to make a proper decision.

Book a course tailored to your needs online or onsite.

Are you answering too quickly… before you’ve properly understood the problem?Being helpful doesn’t mean firing back with...
06/09/2026

Are you answering too quickly… before you’ve properly understood the problem?

Being helpful doesn’t mean firing back with the safest-looking recommendation. The Nanny Rule asks a better question: if this were your Nan, would you give her the same advice?

Sometimes the kindest, most professional answer is: “I wouldn’t decide yet, let’s get the full picture.” That small pause can stop confident advice becoming expensive advice.

Get in touch via email at [email protected]

Your lead may be choosing nobody… quietly.They keep opening your emails. Nodding along. Then the thread goes cold, while...
03/09/2026

Your lead may be choosing nobody… quietly.

They keep opening your emails. Nodding along. Then the thread goes cold, while they build a case for doing nothing, or choosing the supplier who made the decision easier.

The fix is simple: end each nurture email with something useful, not another “just checking in”.

Try a three-line checklist:
• Is this problem worth solving now?
• What happens if we leave it?
• What would make the next step sensible?

The payoff isn’t another reply. It’s helping the right prospect move forward with confidence.

Get in touch via email at [email protected]

How I stopped selling support: one daily habit changed everything…I worked with a technically brilliant seller who treat...
01/09/2026

How I stopped selling support: one daily habit changed everything…

I worked with a technically brilliant seller who treated every support query like an invitation to pitch.

We changed the process:

1. Log the customer’s question.
2. Answer it plainly.
3. Check whether anything remains unclear.
4. Only then suggest the relevant next step.

The client felt looked after rather than “worked on”. And the team learned something important: excellent service creates the right to discuss more business.

That is what customer-centric selling looks like in practice… less pressure, more trust, better conversations.

Get in touch via email at [email protected] to book a tailored course online or onsite.

Fear isn’t proof you’re bad at selling, it may be proof you’re trying to sound certain before you’ve earned the right to...
30/08/2026

Fear isn’t proof you’re bad at selling, it may be proof you’re trying to sound certain before you’ve earned the right to be.

Here’s what nobody tells you… confidence doesn’t come from having the perfect answer. It comes from being willing to test your recommendation.

Before suggesting anything, write down:

The customer’s problem, in their own words.
The consequence of leaving it unsolved.
What would make your solution a poor fit.

Then say that last part aloud. That is selling with integrity… and it takes the pressure off performing certainty.

Get in touch via email at [email protected] to book a tailored online or onsite course. Much love, lovely humans 💛

"I don't do sales. I'm a technician."Heard this one before?A client said it to me last month. Brilliant engineer. Hated ...
27/08/2026

"I don't do sales. I'm a technician."

Heard this one before?

A client said it to me last month. Brilliant engineer. Hated the idea of "selling." Thought it meant pushing, persuading, becoming someone he wasn't.

So I asked him:

"When a customer asks a question, do you answer it honestly?"

"Of course."

"When they're unsure, do you help them understand what they actually need?"

"Every time."

That's selling. Not the pushy version you're imagining. The real version.

Understanding. Clarifying. Educating. Reassuring. Guiding.

He was already doing it. He just didn't call it sales.

You don't need a new personality. You need a new definition of sales.

Get in touch via email at [email protected]

If you're a technical expert who's been told you're "too nice" to sell...Let me guess. You're brilliant at your craft. Y...
25/08/2026

If you're a technical expert who's been told you're "too nice" to sell...

Let me guess. You're brilliant at your craft. You solve problems for clients every day. But the moment someone asks you to "close" something, your stomach drops.

That's not a personality flaw. It's a missing framework.

I teach technically skilled people to sell without becoming someone they hate. Same integrity. Same honesty. Just a process that actually works.

Get in touch via email at [email protected]

You've been told sales is about being pushy, haven't you?That's the biggest lie in business. The truth? Sales is just un...
23/08/2026

You've been told sales is about being pushy, haven't you?

That's the biggest lie in business. The truth? Sales is just understanding, clarifying, educating, reassuring and guiding. No aggression required.

We teach technically brilliant people how to sell with kindness and integrity, and it works better than any hard close ever did.

Book a course tailored to your needs online or onsite at barefootselling.com

Most lead gen funnels are designed to impress the person who built them, not to help the right buyer make a decision.So ...
20/08/2026

Most lead gen funnels are designed to impress the person who built them, not to help the right buyer make a decision.

So you get noise. Not leads.

Here's what nobody tells you: your best-fit customer doesn't need more information. They need permission to decide. And the fastest way to give it to them is to tell them what you *don't* do.

Write a one-page "Make the right call" offer. Who it's for. The 3 mistakes you'll fix. The exact next step. Then only contact the people who reply with the mistake they're living with.

That's the whole system.

Get in touch via email at [email protected]

“He didn’t sell me… so why did I sign?”Because he didn’t turn up with a pitch deck and a verbal crowbar.He asked sensibl...
18/08/2026

“He didn’t sell me… so why did I sign?”

Because he didn’t turn up with a pitch deck and a verbal crowbar.

He asked sensible questions.
He listened properly.
He explained the options… including the “not us” option.

That’s good selling, lovely humans.

Your customer doesn’t need more pressure. They need clarity, confidence and the feeling that you’re trying to help them make the right call.

The funny thing? When people feel safe, they’re far more likely to buy.

Want your team to sell with skill, kindness and commercial common sense?

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