13/02/2026
First-time buyers could be much closer to owning a home than they realise...
New research from the Building Societies Association (BSA) shows that many aspiring first-time buyers could be closer to owning their own home than they think, but too many are ruling themselves out before exploring what is possible.
The findings show that almost half (47%) of people who want to buy their own home have never spoken to a lender or mortgage broker to check what options are available to them. Even among those who have, around half (46%) have not done so in the last year.
Yet when shown options available from building societies that require no or low deposits, two-thirds (67%) of those trying to get a foot on the property ladder said they would be able to buy a home sooner than they thought, highlighting a clear gap between perception and reality.
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