10/12/2025
Meet Sándor, one of the farmers at the heart of our Mars partnership! 🌱
Together, our supply chain project has helped to scale regenerative agriculture across Hungary, supporting farmers like Sándor with both practical and financial help to make the transition.
Thanks to regenerative techniques like cover cropping, crop rotation and reduced tillage, farmers in Europe have reported benefits from ‘profitability returning’, more consistent yields, ‘better soil structure’ and crops that ‘look better’.
All in just a year.
Now, we’re joining Mars, Incorporated in calling on European policymakers to help farmers thrive by creating an enabling environment that promotes public-private partnerships, outcomes-based public policy, and harmonised measurement aligned with global standards.
With more than five billion hectares of arable land on earth, agriculture holds the second-largest share of carbon mitigation potential - and it needs an ecosystem to activate it.
As ours with Mars is proving, partnerships are crucial to scaling regenerative agriculture as a high-impact, verifiable climate tool.
https://eu1.hubs.ly/H0qjP9G0