DEBRA STUART IS AN INTERNATIONAL AWARD WINNING TORONTO FREELANCE COPYWRITER, AND SOUGHT AFTER MARKETING AND BRANDING CONSULTANT
Recognized for her business acumen, strategic thinking and outstanding creativity, Debra delivers added value for clients. Debra’s copywriting, marketing and branding expertise has been engaged by advertising agencies, entrepreneurial start-ups, small businesses, retail
chains, North American franchises, national industry associations and not-for-profit organizations, as well as iconic brands such as Scotiabank, Cineplex, Hudson’s Bay Company, GE, Tridel, Hershey, Canadian Tire, Holt Renfrew, Hard Rock Café and IMAX. An accomplished Toronto freelance copywriter, Debra also offers clients the benefit of her marketing and branding prowess. Leveraging her advertising agency background, and experience gained in marketing leadership roles for globally recognized, category leading brands, Debra provides clients with strategic insights and innovative ideas, which culminate in marketing communications that achieve business objectives. Debra’s extensive portfolio of business contributions includes advertising campaigns, websites, brochures, blogs, newsletters, press releases, direct mail, franchise kits, magazine articles, sales collateral, annual reports, radio commercials, signage, catalogues, corporate video scripts and more. COPYWRITING, MARKETING AND BRANDING FOR BUSINESSES IN DIVERSE INDUSTRIES
Real Estate
Financial Services
Healthcare
Entertainment
Retail
Franchise
Technology
Fashion
Beauty
Jewellery
Consumer Packaged Goods
Home Décor
Fitness
Alcoholic Beverages
Pet Care
National Industry Associations
Consumer/Trade Magazines
Professional Services
Foodservice and Hospitality
Special Events
Non-Profit Associations
Automotive
Electronic Gaming
Consumer Services…
COPYWRITING, MARKETING AND BRANDING THAT DELIVERS RESULTS
Debra’s copywriting, marketing and branding acumen has been instrumental in launching, invigorating and building businesses and brands. She has successfully marketed everything from Hollywood blockbuster motion pictures, to international fireworks events, Canada’s most iconic loyalty program and world famous chocolate kisses. Debra has received countless client accolades and kudos from industry arbiters for her copywriting, marketing and branding contributions, which have bolstered brand awareness, propelled sales, driven record-breaking crowds and generated global media coverage. STRATEGIC, CREATIVE MARKETING COMMUNICATIONS THAT EPITOMIZE CREATIVE EXCELLENCE, ACHIEVE OBJECTIVES AND MAXIMIZE RETURN ON INVESTMENT
In addition to her acumen as a copywriter, clients often engage Debra’s marketing and branding expertise. A valued external resource to advertising agencies, corporate marketing departments, entrepreneurs and small businesses, Debra seamlessly collaborates with senior management and in-house teams on short-term projects, extended contracts and recurring annual assignments. PARTIAL LIST OF CLIENTS AND AGENCIES SERVICED
AdImpact
AECInfo.com
Avison Young Real Estate
AxSource
Baycrest
Bluenotes
Bramalea City Centre
Bricsnet.com
CAIRP
Calea
Canada Dry
Canadian Bank Note
Canadian Builder
Canadian Musician
Canadian Tire
Caryl Baker Visage
Cineplex
CommonWealth
Cora’s
Corona
Costco
Crescent Group
Dove Cleaners
Echo Advertising
Empire Communities
Food Safety Magazine
Foodservice Hospitality
Franchise Canada
Gay Lea
GE Money Canada
Georgian Bay Forever
Hard Rock Café
Hershey Canada
Holmes Group
Holt Renfrew
HomeStyle Magazine
Hudson’s Bay
IMAX
Imperial Oil
whirlpool bath
Kitchen Stuff Plus
Labatt Blue
Laura Secord
McGraw-Hill Connect
Microplay
Microsoft
Mississauga Design Centre
Network Franchising
OnWall Solutions
Regal Gifts
Reisler Franklin
Scotiabank
Select Sandwich
St. Joseph Communications
Stitches
Structube
Symphony of Fire
Tabasco
The Woman’s Show
Tridel
Waterfront International
Whirlpool Affresh
Yuk Yuk’s
Zync Communications
MARKETING COMMUNICATIONS THAT GIVE BACK TO THE COMMUNITY
Beyond her passion for creativity and commitment to provide clients with her unique synergy of skills and talents, Debra Stuart is dedicated to giving back to the community. Debra has contributed to numerous local and international not-for-profit and charitable organizations and foundations, volunteering in leadership roles, where she raised awareness and funds by planning and orchestrating marketing communications programs, public relations campaigns and major fundraising events. MAKING A DIFFERENCE
Debra is a founding member of a prominent philanthropic organization that funds research and innovation in women’s health. She served as an Executive Board Member and Chair of Marketing and Communications for the women’s auxiliary of a world- leading academic health sciences center, and was publicly acknowledged for rebranding this fifty-year old entity and revitalizing its image. Debra regularly contributes by-lined newsletter articles for a charity dedicated to scientific research and public education on Georgian Bay's aquatic ecosystem. She also actively supports Canadian war veterans’ causes and organizations. DEBRA STUART l 416.720.0271 [email protected] l debrastuart.com
