06/25/2026
Top 10 Lies Entrepreneurs Tell Themselves
The funny thing about entrepreneurial lies is that we usually tell them to ourselves first.
Entrepreneurs are great at solving problems. We're even better at convincing ourselves those problems can wait until next week.
Here are 10 of the most common ones.
10. "I'll take care of it next week."
The universal entrepreneur timeline. Next week becomes next month. Next month becomes next year.
9. "We're too busy to stop and fix it."
The irony? The thing causing the chaos is usually the thing they're too busy to address.
8. "As soon as things slow down..."
They never do. Business isn't a traffic light. There's no magical green light where everything suddenly becomes manageable.
7. "It's just a temporary cash flow problem."
Sometimes it is. Sometimes it's a pricing problem. Or a margin problem. Or a collections problem. Temporary has a way of becoming permanent.
6. "I know my numbers."
Revenue? Probably. Profit? Maybe.
Cash flow? That's where the conversation gets quieter.
5. "Nobody can do this as well as I can."
The lie that creates 80-hour work weeks. And eventually burnout.
4. "We'll figure it out when we get there."
A strategy that's surprisingly common. And surprisingly expensive.
3. "More sales will solve the problem."
Sometimes more sales can create the problem, if you’re not prepared. More customers. More staff. More expenses. More complexity.
Growth can hide issues before it fixes them.
2. "We'll deal with it after tax season."
Funny enough...Tax season is often when the consequences finally show up.
1. "Everything is fine."
The most dangerous lie. Not because entrepreneurs are dishonest. Because they're optimistic.
And optimism is a wonderful trait... Until it starts replacing visibility.
Be honest... which one hit a little too close to home?