Equivesto

Equivesto A portal for Canadians to invest in companies from $100, and for growing startups to get funded.

the long term (Failory). Data from CB Insights and Startup Genome further indicate that the primary drivers of failure h...
06/02/2026

the long term (Failory). Data from CB Insights and Startup Genome further indicate that the primary drivers of failure have remained stable for more than a decade.

Across industries, three fundamentals account for a significant portion of early-stage collapse:
🚀 Market timing and demand (lack of market need is cited in ~35–42% of failures)
🚀 Cash flow and runway management (running out of cash remains a top failure factor)
🚀 Operational discipline and ex*****on, including team alignment, go-to-market strategy, and unit economics

Despite rapid advances in tools and technology, the data shows that structural fundamentals –not trends– continue to determine long-term survival for early-stage companies.

When a round fills quickly, investors often lean on social cues instead of analysis, a pattern well documented in behavi...
05/28/2026

When a round fills quickly, investors often lean on social cues instead of analysis, a pattern well documented in behavioural finance as herd behaviour and social proof.

Here’s how FOMO shows up in private markets, and what to check before making a decision.

Every founder has a different way of thinking about the future. Some plan in detail, others plan in ranges. Curious wher...
05/26/2026

Every founder has a different way of thinking about the future. Some plan in detail, others plan in ranges. Curious where you land 👀

Comment below, then grab our Sample 5-Year Projections template to see how investors expect it laid out.

👉 Download here: https://equivesto.com/templates

Good investing is about understanding risks.Every asset class has its own profile, and private markets are no different....
05/21/2026

Good investing is about understanding risks.

Every asset class has its own profile, and private markets are no different. When you can spot the type of risk you’re taking, you can make stronger decisions with far more confidence.

Before you invest, make sure you understand what’s at stake: https://equivesto.com/risks

If you like staying informed on private deals happening on Equivesto, this is the easiest way to do it. New raises, plat...
05/19/2026

If you like staying informed on private deals happening on Equivesto, this is the easiest way to do it. New raises, platform updates, and investor insights — every two weeks.

Join our bi-weekly investor newsletter → https://equivesto.com/newsletter

Equity Crowdfunding, Venture Capital, and Private Equity all serve very different types of companies but the lines betwe...
05/14/2026

Equity Crowdfunding, Venture Capital, and Private Equity all serve very different types of companies but the lines between them are often misunderstood.

If you’re not sure where your business fits, here’s a simple breakdown to help you compare the three and understand why more founders are adding Equity Crowdfunding to their strategy.

Want a deeper dive?
Watch 10 Things You Didn’t Know About Equity Crowdfunding and understand how Canadian rules, reporting, investor protections, and timing actually work.

👉 https://equivesto.com/company-classes/10-things-about-ecf

Every investor has lived this moment at least once.Tag someone who pretends they “don’t refresh the dashboard.”
05/12/2026

Every investor has lived this moment at least once.

Tag someone who pretends they “don’t refresh the dashboard.”

Pitch Day brings out a very specific type of chaos, and every founder has their own style. Some walk in like it’s a TED ...
05/07/2026

Pitch Day brings out a very specific type of chaos, and every founder has their own style. Some walk in like it’s a TED Talk, others like they blacked out on the way to the mic.

Here are the unofficial Types of Founders on Pitch Day.

Which one are you claiming?

Get pitch-ready: https://equivesto.com/company-classes/pitch-perfect-class

Recent data shows that 42% of startup failures occur because there isn’t sufficient demand for the product being built (...
05/05/2026

Recent data shows that 42% of startup failures occur because there isn’t sufficient demand for the product being built (CB Insights).

This continues to be the leading cause of early-stage collapse, well ahead of competition or pricing issues. For founders, it reinforces an old truth: verifying that a problem genuinely needs solving is still the most reliable predictor of long-term viability.

Some founders save all their vacation days for one big reset.Others take short breaks more often to keep burnout from sn...
04/28/2026

Some founders save all their vacation days for one big reset.
Others take short breaks more often to keep burnout from sneaking up on them.

Which way to recharge do you swear by?

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