09/01/2026
One of the biggest risks to your financial well-being might be advice from your brother-in-law.
You've probably heard me joke about this before.
"I did this, and it worked great" can be incredibly convincing because it's based on someone's real-life experience. The challenge is that we usually hear about the successes, not the failures.
It's a bit like gambling. People are quick to tell you about the jackpot they hit. They're much less likely to tell you how much money they lost trying to get there.
Lately, this has become even more of a concern because financial advice is everywhere online.
Recently, my wife sent me a screenshot of a Facebook post that boldly stated:
"DO NOT LET YOUR PARENTS GIFT YOU THEIR HOUSE OUTRIGHT."
The post went on to recommend using a trust instead.
Now, could that be the right strategy for some families?
Absolutely.
Could it also be the wrong strategy?
Absolutely.
The problem wasn't necessarily the idea itself. The problem was that it was being presented to a broad audience without any discussion about individual circumstances, tax rules, or even which country's laws it was based on.
That's one of the biggest dangers of financial content online.
I've seen videos where one expert says almost nobody needs a trust, while another argues trusts are essential for many families.
Who's right?
Potentially both.
The answer depends on the person's circumstances, goals, assets, family situation, and where they live.
That's true for estate planning, tax planning, debt reduction strategies, investments, retirement planning, and just about every other area of personal finance.
Context matters.
Before acting on a financial tip you find online, consider asking:
• Is this advice written for Canadians?
• What assumptions is the creator making?
• What qualifications do they have?
• What potential downsides aren't being discussed?
• Does this fit my specific situation?
Good ideas can come from anywhere.
A family member, friend, TikTok creator, YouTube channel, accountant, lawyer, or financial professional may introduce a strategy you've never considered before.
The key isn't where the idea came from.
The key is making sure it actually applies to your situation before you act on it.
One of my favourite conversations is when someone brings me an idea they've found online and asks, "Do you think this would work for us?"
Sometimes the answer is yes.
Sometimes it's no.
Most often, the answer is:
"It depends."
And in financial planning, those may be the two most important words you'll ever hear.