10/14/2026
We often hear the question: "Why work with a financial advisor when robo-advisors and AI tools are readily available?"
Robo-advisors are digital investment platforms that use algorithms to build and manage portfolios with little or no human involvement. For many investors, they can be a simple and cost-effective way to get started.
But investing isn't just about choosing a platform. It's about choosing the kind of support you want when making important financial decisions.
Technology can provide information.
A trusted advisor provides context, judgment, and guidance.🤝
The latest Fidelity Retirement Report found that while more Canadians are turning to AI for financial planning questions, most still use it as a learning tool rather than a decision-maker. In fact, 56% of Canadians who used AI for financial planning said it rarely or never influences their financial decisions, and only a small minority reported being very confident in the information it provides. Meanwhile, 57% of Canadians identified a financial advisor as their most trusted source of financial advice.
That's because financial planning is about more than selecting investments.
It's about:
✔️ Navigating major life changes.
✔️ Managing emotions during market volatility.
✔️ Building a retirement income strategy.
✔️ Creating tax-efficient solutions.
✔️ Planning for your family, legacy, and future goals.
✔️ Having someone who understands your unique situation.
A robo-advisor can follow an algorithm. A real advisor can help you make decisions when life happens.
At SPM, we believe technology can be a powerful part of the process (but it works best when paired with experience, perspective, and a long-term plan).
Because when markets become uncertain, headlines become noisy, or life throws you a curveball,having a trusted professional in your corner can make all the difference.