25/08/2026
Southeast Bank, Mastercard and SSL Commerz collaborate to launch a co-branded SME credit card for CCI Bangladesh distributors.
The purpose-built credit solution provides distributors with greater financial flexibility, secure digital payments and enhanced working capital support.
Dhaka, Bangladesh, August 20, 2026: Southeast Bank PLC, in collaboration with Mastercard, CCI Bangladesh and SSL Commerz, today announced the launch of a co-branded SME credit card designed exclusively for distributors of CCI Bangladesh, part of Coca-Cola İçecek (CCI), one of the world’s leading bottlers of The Coca-Cola Company brands.
The new card aims to strengthen CCI Bangladesh’s extensive distribution network of 200 distributors across urban and rural markets with easier access to working capital, secure digital payments and greater financial flexibility, helping distributors manage cash flow more effectively and grow their businesses.
It offers up to 45 days of interest-free credit, enabling distributors to better manage cash flow while maintaining seamless day-to-day operations. Tailored to the needs of distribution businesses, it supports inventory purchases and operational expenses through a structured credit framework that encourages responsible credit utilization.
Through this collaboration, Southeast Bank, Mastercard and CCI Bangladesh aim to empower distributors with modern financial tools that can improve operational efficiency, accelerate digital payment adoption and support sustainable growth across the value chain.
Md. Sekander-E-Azam, Deputy Managing Director, Southeast Bank PLC, said, “Southeast Bank PLC is committed to delivering financial solutions that address the evolving needs of businesses across Bangladesh. The introduction of this co-branded SME credit card will provide CCI Bangladesh’s distributors with greater financial flexibility and efficient access to working capital, helping them manage business operations with confidence and convenience.”
Zakia Sultana, Country Manager, Bangladesh, Mastercard, said, “Distributors are a vital engine of Bangladesh’s economy, helping businesses reach consumers and supporting growth across the value chain. As commerce becomes increasingly digital, access to the right financial tools can help enterprises operate more efficiently and unlock new opportunities. Through this collaboration, Mastercard is supporting the digital transformation of the country’s distribution ecosystem with secure payment and credit solutions that enable greater flexibility, resilience and sustainable growth.”
The initiative underscores the shared commitment of the participating organizations to expanding access to innovative financial solutions for Bangladesh’s SME sector, empowering distribution networks, and accelerating the country’s transition to a more inclusive and digital economy.
Shadab Ahmed Khan, Managing Director, CCI Bangladesh, said, “Our distributors play a vital role in ensuring our products reach consumers across the country. This collaboration reflects CCI Bangladesh’s commitment to supporting its distributor network with solutions that strengthen business efficiency, improve access to finance, and enable long-term growth.”
Sayeeful Islam, Managing Director, SSL Commerz, said, “Technology can play an important role in making financial services more accessible and efficient for businesses. Through this collaboration, SSL Commerz is helping connect CCI Bangladesh’s distribution ecosystem with a secure and seamless digital payment experience, enabling distributors to manage transactions more efficiently and supporting greater digital adoption across the value chain.”
