18/10/2026
I don't think being busy is necessarily a sign that a lender is doing a good job.
You can spend all day going back and forth with brokers, answering their questions, providing updates and discussing deals.
And still not move a single transaction forward.
I remember how frustrating that could be when I was a broker.
You'd spend half the day talking to a lender, only to finish exactly where you started.
You still weren't any closer to knowing whether the money was actually going to be there.
It's something I've tried to keep in mind since starting Archer.
Sometimes that means making a decision quickly, even if the answer is no.
Other times, it means picking up the phone instead of sending another email that creates three more questions.
Because at the end of the day, brokers don't need endless updates or conversations that go nowhere.
They need clear answers and a lender who can move their deals forward.