27/08/2026
🤖 AI Spending Is Rising—But Where Are the Returns?
Telstra is taking a bold approach to its AI strategy, linking executive bonuses directly to the value delivered by artificial intelligence.
For FY2027, senior executives will be assessed against 11 AI initiatives designed to deliver measurable outcomes—from reducing costs and increasing revenue to improving customer experience.
The message is clear: AI investment needs to translate into real business value, not just headlines.
❓ Can tying executive pay to AI outcomes accelerate meaningful returns—or increase the pressure to deliver?
As companies continue to invest heavily in AI, investors are increasingly looking beyond the size of the investment and asking the bigger question:
💡 Is AI actually improving the bottom line?
📈 Stay informed. Stay prepared. Stay ahead.