Facy & Co.

19/08/2022

🛑 STOP MAKING UP RANDOM REVENUE (AKA SALES) GOALS 🛑

Why?

Everyone knows that you need revenue goals to succeed in business. And even though most biz owners do have goals, there's usually one common AF mistake that we see over and over::

A random revenue goal is plucked out of thin air based on a 'vanity' metric that seems legit... 6-figures, maybe? Or $100k? Pick your poison.

So they pick the number and diligently track their progress against the goal.

Month after month, they hit the goal and celebrate the win because smashing their goals is THE WHOLE POINT, right?

❌ WRONG ❌

A $10k revenue goal being ticked off isn't a win if, mathematically, you needed $20k to pay your bills, pay yourself and save for taxes and have a little bit of profit left at the end.

No one else is teaching this, and seriously guys, THIS is why you're not seeing TANGIBLE results in your bottom line (or bank account 💸💸), even though you're diligently setting and tracking money goals.

It is *essential* that you reverse engineer your revenue goal using money maths to ensure that you are aiming for the *right* revenue goal.

We are *so* passionate about this that we have created a COMPLETELY FREE, INSTANT-ACCESS Mini-Masterclass AND bonus Royally-Easy Reverse-Engineered-Revenue calculator to help you reverse engineer your profitable revenue goal in under 15 minutes (without complicated maths or an accounting degree).

It is that easy.

Link in bio 🔗or at 👑 www.theprofitqueens.com.au/freebie

10/11/2021

Two sleeps! 💃

21/10/2021

Such a big achievement by my client ResVu - Strata Customer Service Software. 👏

Proptech ResVu has raised $1.5 million in a strategic investment from real estate software company MaxSoft Group.

19/10/2021

Have I mentioned that I love reading all of your thoughtful testimonials?! 🤩

"We appreciate Jodi’s dedication and attention to detail which has enabled us to achieve extraordinary results!

Jodi was brilliant and we were given more help than we ever knew we needed. It is unbelievable how accurate Jodi is when looking at budgets and forecasts, and she is always updating you on these which takes the pressure off as a business owner.
What I like most about her service is the consistency and prompt approach. She is always easy to deal with and the assistance and support we receive is excellent. I couldn’t recommend her support any higher." - Madeline W

Thank you Madeline, it is a pleasure to work alongside you guys in the amazing, purpose driven business you have created!

16/10/2021

Do you need some serious 1:1 support with a business strategist and finance expert to help you work through some of those niggling issues or decisions you have been putting off?

This is what it looks like to work with me in my initial one-month strategy intensive:

🎇 Onboarding Questionnaire - Things kick off with a detailed onboarding questionnaire for me to find out as much as possible about you and your biz before we meet.

🎇 2-hour 1:1 Deep-Dive session that will enable me to get a big-picture view of what is working, what isn’t and focus in on the areas that need critical attention.

🎇 Action Plan - I’ll prepare a detailed action plan that outlines your big picture strategy over the next 6-12 months and the specific, actionable steps that need to happen to take you and your business to the next level.

This typically covers several of the following areas or can focus on just one, depending on your current situation and problems:

💰 Profitability
✔ Pricing
💸 Money management and cash flow
✍ Service offerings
👩‍💻 Hiring or outsourcing
💻 Automating systems or processes
🧭 Structuring your time to increase efficiency
💁‍♀️ Your ideal client and how to reach them
⭐ Mindset and confidence

🎇 1-hour Follow-Up Session - We will then have a follow-up 1-hour session within a month of the initial session to review the action plan and your progress so far.

Your investment - $1,200 + GST

PS You can continue to work with me 1:1 after this initial month, and I can help you work through and implement your plan - check out the link in my bio for all of the nitty-gritty.

13/10/2021

Do you pay yourself a regular and fair wage from your business? 🤔

If not, why?

Is it:

1. Lack of cash flow or profit, or both?

2. You are too scared to spend the cash you do have in your bank?

3. You don’t value yourself and your time?

I know that sometimes it is hard to prioritise paying yourself a wage when you are in a growth phase, and you are reinvesting back in your business, but I am passionate about making all business owners pay themselves a regular wage.

Even if you start out at $50 per week and work your way from there, there is something so powerful about the act of paying yourself.

So, my challenge to you right now is to commit to a fixed regular wage, and set up a direct debit to your personal account from your business account and pay yourself, without fail.

And once you get comfortable with that amount, increase it. And then increase it again.

Because you’re worth it, my friend. 💛

If you need some support to make this happen, I offer a one-month strategy intensive where we can dive right in and zoom in on your profitability and cash flow and get a plan in place. Check out my services in the link below 👇
www.facyandco.com.au/work-with-me/1-1-coaching/

27/09/2021

I’ve had quite an influx of new followers since I last introduced myself (as a human, not a business!), so I thought I’d pop on and say Hiiiii 🖐🏻🖐🏻 with a few rando facts about me so you can get to know the person behind the brand!
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1. I’ve lived in 4 cities in my life – I spent my entire childhood/teenagerhood in Gladstone, Queensland. Then five years in Brisbane, four years in London/traveling, and have lived in Adelaide for 10 years now.

2. I met my husband 14 years ago in London, working at a mental health hospital in Tooting (best name for a suburb, right?). We worked in a hilarious office environment with the best crew, and we were all terrible employees.

3. I have been a massive foodie since childhood and . I love cooking as much as I love eating, and in fact, was almost on Masterchef in 2011 after getting through 3 rounds of auditions, but juuuusssssst missed out on the TV show bit. [I had a pork-fat-ratio error that cost me my place on the actual T.V. show – damn you, Pork-Fat-Ratios].

4. I am one of those people who aren’t into hugging – give me a COVID-Safe elbow tap any day of the week (one of the only positive things about COVID, in my opinion).

5. I didn’t fly for the first time until I was 19, took my first trip overseas when I was 21, and then by the time I was 30, I had been to over 40 countries. My 20’s were well-spent A.F.

OK, your turn! Tell me one little-known thing about you 👇👇👇

20/09/2021

I love this message from Clare Wood podcast (episode 112 if you want a listen!), and I couldn't agree more!

"Self-love leads to self-confidence, and self-confidence affects how you show up for your business."

A lack of confidence and self-love shows up in several sneaky ways, all of which have a massive impact on your business's financial success.

Do any of these sound familiar?

1. Under-charging and over-delivering
2. Finding it hard to convert leads into paying customers
3. Not marketing yourself or your business
4. Never putting your stamp on your business and hiding behind a 'corporate' persona (Just be you! People want to see your face)
5. Lack of boundaries with clients or staff (people-pleasing!)
6. Afraid to make any change in your business in case you lose clients
7. Not paying yourself a regular wage
8. Asking for other people's opinions instead of trusting yourself to make the right decisions.

Be honest - how many of these practices do you recognise in yourself?

PS. If you haven't already, check out my interview with Clare Wood on her podcast via the link in my bio - in it, I talk about how shifts in my self-confidence, mindset, and marketing all played pivotal roles in attracting more clients and more income into my business.

18/09/2021

Do these four things right now to get more cash flowing into your biz bank accounts.
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💰 Invoice all of your customers as soon as you finish their work or upfront. The sooner you invoice, the sooner you get paid!
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⏰ Stop procrastinating about reconciling your accounts – if they aren't up to date, how can you know who still owes you money?

🛑 Send a payment reminder to all overdue customers regularly until they pay. Did you know that your accounting software can do this automatically for you?
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💸 Set yourself a reminder to send out recurring invoices at the same time each month. Set up your accounting software to do this automatically for you - it is super easy.

When it comes to biz success, Cash is King. Taking time to do these four things regularly can make a world of difference.
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Tag someone who needs a subtle reminder… 👇👇💰💰

16/09/2021

Do you constantly find yourself in a hot financial mess when your BAS/PAYG/Super or tax bill comes, and you never have the money set aside to pay it?

This is my fail-safe plan always to have those $ saved ready to go!

Always operate 3 x business bank accounts (separate from your personal account!).

💰 One for all of your income and expenses to go into/out of (this would be your day-to-day operating account)

💸 One for GST/PAYG/Super (if you have staff)

🦄 One to save for your end-of-year tax bill

At the end of each month:

🎇 Transfer 10% of all of your sales/invoices from your everyday account to the GST/PAYG/SUPER account.

🎇 Transfer the PAYG you withheld for staff to the GST account.

🎇 Transfer the Super payable for staff to the GST account.

If you aren't sure what the totals for these are, ask your bookkeeper or accountant to show you (or drop me a DM!) - it is super easy to find if you use Xero or similar software.

Guys, these are such boring expenses but trust me on this - these are non-negotiables - these funds are not yours; you are just holding on to them ready to pay to the ATO or super funds when the next BAS or super lodgement is due.

Lastly, transfer a % of your net profit (you can find this on your P&L) to the end-of-year tax savings account. Chat with your accountant because this % will change depending on what income bracket you're in.

Easy, peasy!

PS I tell my clients how to do this and work with them step-by-step to set up these processes! This could be you too!