03/06/2026
Patience in property will make you wealthy.
Stubbornness in property will cost you everything.
I've watched it happen. Up close.
Here's the story:
Ten years ago. Seller wanted 2.8M.
Listed it. Ran viewings. No interest.
I went deeper. Spoke to the specialists. The agents who'd actually done deals on this type of property, this area.
Clear answer: 2.3M is where this sells. 2.8M is too high.
We went back to the seller:
"The market is telling you something. Listen to it."
He wouldn't move.
Three months. Four months. Property sitting. No offers.
Here's what happens in a downward market - it doesn't wait for you.
Every month you hold, the price buyers will pay gets lower.
We kept pushing. Same conversation. Listen to the market.
He refused.
By the time he finally agreed to 2.3M - the number we'd been pushing for months - the market had already moved again.
2.3M was now the ceiling, not the floor.
He wasn't just frustrated with the market. Frustrated with us. Felt like we wasted his time.
He walked away. Moved countries. Property never sold.
He came back later to sell that same property.
You know what it sold for?
Around 1.8 to 1.9M.
He held out for 2.8. Walked away from 2.3. Ended up at 1.8.
That's 35% loss in value.
That's not bad luck. That's not the market's fault.
That's the cost of confusing patience with stubbornness.
The difference:
Patience = you hold when fundamentals support it. When data, market, timing all say wait. You wait.
Stubbornness = you hold because you don't want to be wrong. Because the number feels personal. Because letting go feels like losing.
One builds wealth.
The other destroys it.
Property rewards the investor who listens.
It punishes the one who refuses to.
Are you holding something right now that the market is telling you to adjust? Comment PROPERTY below - I'll point you in the right direction.