APC Financial Services

Call Website

APC Financial Services YOUR INDEPENDENT PATH TO FINANCIAL FREEDOM
APC Financial Services: Expert Advice. Unbiased Choice. Your Future Secured.

An authorized Financial Services Provider (FSP 47435), our mission is simple: We work only for you, our valued client.

🏆 WE NEED YOUR VOTE! 🏆We are incredibly honoured to have been nominated in the Best of Pretoria Awards under Financial P...
03/07/2026

🏆 WE NEED YOUR VOTE! 🏆

We are incredibly honoured to have been nominated in the Best of Pretoria Awards under Financial Planning / Services.

For many years, it has been our privilege to serve our clients with integrity, professional advice and personal care. If APC Financial Services has made a positive difference in your life, we would be truly grateful if you could take a minute to vote for us.

How to vote:

✅ Click the link below
✅ Scroll down to Professional Services
✅ Select Financial Planning / Services
✅ Choose APC Financial Services (listed at the top)
✅ Click Submit Vote

👉 https://www.bestofsouthafrica.co.za/pretoria/bop-voting-services/

Every vote counts and brings us one step closer to winning!

Thank you for your continued trust, support and confidence in APC Financial Services. We truly appreciate your vote and the opportunity to serve you.

Planning Today. Protecting Tomorrow. – The APC Financial Services Team

🏆 Because you know… we're the best! 😊

02/07/2026
WHY YOUNG PEOPLE SHOULD CONSIDER LIFE COVER BEFORE THEY HAVE ANY "WEALTH" TO PROTECT23 June 2026 | Life Insurance | Gene...
24/06/2026

WHY YOUNG PEOPLE SHOULD CONSIDER LIFE COVER BEFORE THEY HAVE ANY "WEALTH" TO PROTECT
23 June 2026 | Life Insurance | General | Old Mutual Personal Finance

For many young adults, life insurance feels like something to consider later, once they’ve built wealth, started a family, or accumulated assets worth protecting.

However, says Lulama Mrara, Regional Manager at Old Mutual Personal Finance, this mindset overlooks one of the most important assets that young adults have, and that is their ability to earn an income and build wealth.

As South Africa celebrates Youth Month, Mrara says young adults should rethink how they view wealth and the role that life cover plays in protecting their financial future.

She says there are three important pillars of financial planning, being wealth creation, wealth preservation, and wealth protection. Life cover, she says, is a critical part of the third pillar.

“Life cover is the foundation of wealth protection. It protects the ability to build and preserve wealth,” says Mrara.

One of the biggest misconceptions among young adults is that they do not need life insurance because they do not yet have significant wealth to protect. They may not own a home, drive an expensive car, or have accumulated valuable assets, and therefore believe that life insurance can wait.

Mrara challenges this view, saying young adults need to broaden their understanding of what wealth really means.

“Your ability to earn an income is your most important asset. The house you buy, the car you drive, and the things you accumulate are all made possible by your ability to work, your skills, your knowledge, and your capacity to generate an income,” she says.

She explains that while many people think of assets as physical possessions, the income-generating ability behind those possessions is what makes wealth creation possible in the first place. If an unexpected event prevents someone from working, that foundational asset is placed at risk.

“If something happens to you and you can no longer earn an income, you can no longer continue building the future you imagined. Protecting your ability to earn an income is therefore protecting your legacy,” she says.

This need for wealth protection is reflected in South Africa’s broader insurance landscape. According to the Association for Savings and Investment South Africa (ASISA), the average South African earner has a significant insurance gap. According to the latest statistics from the savings and investments body, the average insurance gap was approximately R1.3 million, meaning that while the average earner would require about R2.1 million in life cover to ensure their family can maintain their standard of living after their death, they had life cover of just over R800 000.

The gap is even larger when it comes to disability protection. ASISA estimates that the average South African earner would require approximately R3 million in disability cover to maintain their standard of living if they were unable to work due to a disability event.

However, with the average disability cover of just over R1.2 million, this leaves an estimated disability insurance gap of around R1.8 million.

Mrara says these figures highlight the importance of viewing life cover not only as protection for dependents, but as protection for an individual’s financial future.

Life cover is designed to provide that protection. Mrara explains that comprehensive cover can include benefits such as disability protection, severe illness cover, and, in certain circumstances, business insurance.

“If you become disabled and can no longer work, disability protection provides financial support. If you are diagnosed with a severe illness, severe illness cover can help you manage financially. If you are running a business, business insurance can help protect business continuity,” she says.

The purpose, she explains, is to ensure that even when life changes unexpectedly, people still have financial support that allows them to continue living with dignity, preserve their lifestyle, and protect the wealth they have built.

Another important reason for young adults to consider life cover early is affordability and accessibility. Mrara says taking out cover when you are younger can often mean lower premiums and fewer potential underwriting requirements.

“As you get older, premiums are generally likely to increase, and you may also be subject to more underwriting interventions to assess your health before cover is granted,” she says.

Starting early allows young adults to put protection in place while they are healthier and at the beginning of their wealth-building journey.

Mrara’s message is that life insurance should not only be viewed as a product for people who already have wealth, but as a tool that helps protect the ability to create wealth in the first place.

For more information regarding Income Protection cover, please call APC Financial Services (Pty) Ltd - FSP47435

André Cronjé - 081 212 3717 ([email protected])
Sandi Cronjé - 082 533 8555 ([email protected])

FIND AND FIX YOUR FINANCIAL STRESSORSFebruary 18, 2026(Please see the links below) A recent survey of working South Afri...
19/02/2026

FIND AND FIX YOUR FINANCIAL STRESSORS
February 18, 2026

(Please see the links below)

A recent survey of working South Africans shows that money is the top stressor for more than half of the respondents, outweighing concerns about a job, relationships or health. According to Nedbank’s latest NedFinHealth Monitor Report this stress is quite severe for many, affecting family life, sleep, self-worth and mental health. It is easy to believe your situation is beyond your control, but this keeps you trapped and worrying.

Most money stress can be relieved by making plans or managing problems better. Deciding to do something about a stressful situation typically brings some instant relief. Identify your money stressor from the list below and consider the practical ways to address your problem suggested in the links provided. The stressors are listed as they were identified in the Nedbank survey starting with the cause of the greatest anxiety. Fixes may take time but sticking to the plans you make with small consistent steps can turn your money problem into one that is well-managed and does not keep you awake at night.

1. Struggling to pay bills each month

• Almost 30 percent of those Nedbank surveyed do not budget and therefore struggle to meet financial commitments. Those who budget tend to spend less than they earn, pay their bills on time, have less debt, save more and have more confidence about their financial future. If you are struggling along without a budget, find out how to quickly set up a workable plan using our easy-to-download budget planner.

• Once you have a budget, you need to stick to it by living within your means. This is tricky especially if your earnings are low, you are a single parent or you are faced with high, or multiple, unexpected costs. Building a buffer in your budget can help you cope with unexpected costs for anything from electricity or water outages, above-inflation increases in private healthcare and education, to unanticipated schooling expenses.

2. Helping others financially

• If you are the first in your family to get a good job and are expected to support dependents at home through what is often referred to as black tax, take a few minutes to consider how to manage the requests and set healthy boundaries.

• If you are supporting those who have stumbled financially, here are some tips to manage expectations of your parents or adult children.

3. Avoiding long-term planning

Steady inflation, interest rate cuts and a bit of growth in the economy mean we mostly managed to pay expenses better last year than over the past two years, Nedbank says its survey shows.
But its survey highlights that there hasn’t been much improvement in our inability to plan for the future with just 28 percent of those surveyed stating confidently that they were planning for financial goals.

• If you don’t yet have a retirement plan that gives you peace of mind about the pension you may enjoy in retirement, it is time to start planning and saving, even if you can only make a small start. Our retirement savings calculator will help you make a plan.

• If not saving for your children’s tertiary education is stressing you, here are few easy ideas to get started. Even if you can only manage a small contribution now, it means less to borrow when they need to start studying towards a qualification.

• If you have a goal you want to achieve, watch this quick video for the steps you need to take and some tips on how to plan to move your dream to reality.

4. Debt and credit cards

• If debt is the source of your money stress, take stock of the problem and what you can do to solve it. Letting it linger, makes it larger and more unmanageable.

• If carrying credit card debt or using your card for living costs that you can’t settle at month end is stressing you, it is time to find a better way to manage this expensive form of credit.

Ref: Smart About Money
Written by: Laura du Preez

APC Financial Services (Pty) Ltd - FSP 47435
Please phone
André Cronjé on 081 212 3717 or [email protected]
Sandi Cronjé on 082 533 8555 or [email protected]

Drawing up a Budget:
https://smartaboutmoney.co.za/planning-for-life/a-good-financial-footing/how-can-i-draw-up-a-budget-that-works-for-me/
Budget Planner:
https://smartaboutmoney.co.za/tools-and-calculators/budget-planner/
Living within your means:
https://smartaboutmoney.co.za/planning-for-life/a-good-financial-footing/why-is-it-important-to-live-within-your-means/
Setting healthy boundaries:
https://smartaboutmoney.co.za/planning-for-life/a-good-financial-footing/how-can-i-set-healthy-boundaries-for-black-tax/
Managing Parents' expectations:
https://smartaboutmoney.co.za/planning-for-life/later-working-years/how-do-i-talk-to-my-aging-parents-about-their-finances/
Managing Adult Children's expectations:
https://smartaboutmoney.co.za/planning-for-life/later-working-years/managing-money-when-an-adult-child-moves-back-home/
Start Planning:
https://smartaboutmoney.co.za/retirement/getting-to-retirement/how-much-do-i-need-to-save-for-retirement/
Retirement Savings Calculator:
https://smartaboutmoney.co.za/tools-and-calculators/retirement-savings-calculator/
Easy ideas to get started:
https://smartaboutmoney.co.za/planning-for-life/mid-life/how-can-i-invest-for-my-children-s-education/
Watch this quick video:
https://smartaboutmoney.co.za/videos/watch-and-learn/watch-setting-savings-and-investment-goals/
Plan to move your dream to reality:
https://smartaboutmoney.co.za/saving-and-investing/investment-basics/how-do-i-set-savings-and-investment-goals/
What you can do to solve it:
https://smartaboutmoney.co.za/debt/managing-debt/what-can-i-do-if-i-have-a-debt-problem/
Better ways to manage:
https://smartaboutmoney.co.za/debt/working-with-credit/what-is-a-good-way-to-manage-my-credit-card/

Smart About Money

13/02/2026

❤️ ENJOY YOUR VALENTINE’S DAY – APC Financial Services ❤️

Love deserves protecting — today and always.

This Valentine’s Day, give your special someone more than chocolates and roses…

Give them peace of mind. 🌹✨

💘 Show your love by securing their future:

Life Cover – Because their heart is priceless
Disability Cover – For life’s unexpected turns
Severe Illness Cover – Standing strong together
Income Protection – Your love. Their security.
Funeral Cover – A gift of dignity and care
Investments – Grow a future you’ll love together
Short-Term Insurance – Protect the things you cherish

❤️ Love isn’t just a feeling — it’s planning ahead.

Let us help you protect the people who matter most.

Contact your Independent Professional Financial Advisors:
082 533 8555 • 081 212 3717
[email protected]

APC Financial Services (Pty) Ltd
Your future. Your family. Our passion.

André Cronjé
Sandi Cronjé
Stacey Roos

31/01/2026

RETIREMENT
WHY THE "GAP" MATTERS

Saving for retirement and living off your money in retirement are two very different challenges — and many people underestimate the second one.

In the past, pensions paid a guaranteed income for life. Today, most people retire with a lump sum and must decide how to turn that money into an income. This shift means the risk has moved from employers to individuals.

THE MAIN RISK

Many retirees don’t fully understand pensions or investment risk. Poor choices, market downturns, or withdrawing too much too soon can result in income falling sharply — sometimes running out altogether.

HOW THIS IS BEING ADDRESSED

To protect members, retirement funds are introducing default options:
• Sensible investment strategies before retirement
• A default pension at retirement if you don’t want to choose yourself

These defaults are designed to reduce risk, control costs, and help your money last longer. You can always opt out if you prefer a personalized solution.

YOUR MAIN PENSION CHOICES AT RETIREMENT

• Living annuity: Your income depends on investment performance and how much you withdraw. Any remaining money can go to your beneficiaries, but you carry the risk.

• Guaranteed annuity: A fixed or structured income for life, with options to protect against inflation and provide for a spouse. This offers certainty, but usually starts at a lower income.

WHY PLANNING AHEAD MATTERS

The way you plan to receive income in retirement should guide how you invest before you retire. Good planning helps avoid nasty surprises and protects your lifestyle.

BOTTOM LINE

Saving enough is important — but choosing the right income strategy is just as critical. Default options and good advice can help bridge the gap between retirement savings and a reliable income for life.

Call now to connect with business.

27/01/2026

YOUR INDEPENDENT PATH TO FINANCIAL FREEDOM

APC Financial Services: Expert Advice. Unbiased Choice. Your Future Secured.

As an authorized Financial Services Provider (FSP 47435), our mission is simple: we do not work for any single insurance company or investment house - we work only for you. We are committed to providing you with the best, most unbiased financial advice available in South Africa.

OUR CORE COMMITMENT
The In-Depth Financial Needs Analysis (FNA)

Every successful financial journey begins with a deep, honest look at your current position and your future goals. Our Financial Needs Analysis (FNA) is a meticulous, deep-dive consultation that forms the absolute foundation of your plan.

We don’t just give advice; we give the best structured advice possible. We meticulously analyse your risk factors and financial goals, evaluate all available market options and present you with a detailed proposal explaining why we propose a specific insurer or product – justifying the choice based on your specific needs and best interest.

PERSONAL PROTECTION: Secure Your Life and Income
Your Financial Shield: Comprehensive Protection Solutions

When life hits, we ensure your finances don't take the full blow. We structure robust protection plans designed to cover every eventuality, providing you and your family
with unwavering stability.

Please feel free to contact us:
André Cronjé - 081 212 3717
Sandi Cronjé - 082 533 8555
Stacey Roos - 082 342 9777

APC Financial Services (Pty) Ltd is an authorized Financial Services Provider - FSP 47435

Address

430 Braam Pretorius Street
Akasia
0182

Opening Hours

Monday 08:00 - 16:00
Tuesday 08:00 - 16:00
Wednesday 08:00 - 16:00
Thursday 08:00 - 16:00
Friday 08:00 - 16:00

Telephone

+27825338555

Alerts

Be the first to know and let us send you an email when APC Financial Services posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share