01/21/2026
How We Show Up Matters
The Sitch
This week, I have had several conversations with Realtors who are feeling frustrated — not with the work itself, but with how people are showing up in our industry.
Missed calls. Unclear communication.
Last-minute surprises. A lack of follow-through.
Not from one role in the process in particular — just across the board.
Why It Matters
Real estate is a RELATIONSHIP business and it’s also a trust business.
How we show up impacts:
• Our clients’ stress levels
• Our partners’ ability to do their jobs
• The overall experience of buying or selling a home
Very few transaction problems are caused by lack of knowledge. Most come down to communication, ownership, and respect for everyone involved.
The Values That Guide How I Show Up
At First Rate Financial, the way we show up isn’t accidental — it’s guided by our PHERM core values:
* Personal & professional growth – We are committed to investing our resources into our team members, referral partners, and families to help them achieve their goals.
* Honesty & integrity – We say what we do and we do what we say. We communicate the truth to our team members, referral partners, and families. We own our mistakes.
* Exceptional service – We set high expectations and then deliver more than is expected. We don’t make excuses. We deliver results in every area that we have control!
* Remarkable relationships – We are committed to nurturing deep and lasting relationships with our team members, referral partners, and families. We understand that they are the life blood of our business. We go out of our way to let them know we care by our actions and attitude.
* Magnetic culture – We are a place where people want to be. We have a production-based environment that is professional, comfortable, and FUN! We bring out the best in each other.
These values matter to me not just as a professional — but as a wife, mom, and someone who understands how much trust families place in the people guiding them through big decisions.
Call to Action
If you’re a professional or a home buyer who values collaboration, communication, and doing right by people — I’d love to work with you.