06/30/2026
Most practice owners have no idea what their practice is worth.
They have a number in their head
based on what a colleague sold for
or what a cold-calling buyer casually mentioned.
That number is almost never accurate.
And it’s definitely not optimized.
Here’s the truth:
The buyers calling you know your multiple range better than you do.
They run this math every single week.
You’ve done it zero times.
That information asymmetry is expensive.
Know your normalized EBITDA before any conversation.
Know which factors are pulling your multiple down.
Fix those factors before a buyer can weaponize them.
Don’t find out your practice’s value from the person trying to buy it.
——
When was the last time you got a real valuation done?
PrivateEquity