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The boring habits everyone wants to skip are the exact habits that build the freedom everyone wants to have.
10/17/2026

The boring habits everyone wants to skip are the exact habits that build the freedom everyone wants to have.

The quickest way to go broke is trying to get rich quick
10/17/2026

The quickest way to go broke is trying to get rich quick

Funny how that works
10/16/2026

Funny how that works

If your long-term reason for owning something hasn’t changed, lower prices should make you MORE interested. Not less.You...
10/16/2026

If your long-term reason for owning something hasn’t changed, lower prices should make you MORE interested. Not less.

You don’t complain when something you already wanted goes on sale.

Stocks shouldn’t be any different.

Lower price doesn’t automatically mean better value. What you're buying matters. But if the business and your reason for buying haven’t changed, fear alone shouldn’t make you want it less.

- Josh

If you love stocks when they're at all time highs, you should like them even more when they go lower. When major indexes...
10/16/2026

If you love stocks when they're at all time highs, you should like them even more when they go lower.

When major indexes fall, individual stocks usually take an even bigger hit.

This is why having a strong investing foundation matters.

It gives you the confidence to make calculated moves when the market’s choppy.

Build your base first then take your shots if you want to go that route.

Link in bio to learn how to get started without feeling lost.

What're you doing to make life easier for yourself in 2031?
10/15/2026

What're you doing to make life easier for yourself in 2031?

The S&P 500 gets most of the attention.But there are trillions of dollars invested in ETFs outside of it.And what’s inte...
10/15/2026

The S&P 500 gets most of the attention.

But there are trillions of dollars invested in ETFs outside of it.

And what’s interesting is that some of the biggest ETFs outside the S&P 500… still look a lot like the S&P 500.

Take VTI.

It owns the total U.S. stock market, but roughly 88% of its weight overlaps with the S&P 500.

So if you already own an S&P 500 fund and then add VTI, you technically own another ETF…

But you may not have changed your portfolio very much.
That’s where a lot of investors get stuck.

They start adding ETFs because they’ve heard:
“International is good.”
“Bonds are safer.”
“Gold is a hedge.”
“Tech has more growth.”
“Emerging markets have more upside.”

And before long, they own 6, 8, or 10 funds without really knowing what each one is supposed to do.

Some of the ETFs on this list actually give you exposure to something meaningfully different:

* Bonds
* Gold
* Emerging markets
* Developed international markets
* Stocks outside the U.S.

Others may still overlap heavily with what you already own.

That doesn’t make them bad funds.

It just means the better question isn’t "What ETF should I add next?”

It’s "What am I missing, and what job would this ETF actually do in my portfolio?”

That’s the difference between collecting investments and actually building a portfolio.

You don’t need to own everything.

You need to understand what you own, why you own it, and how the pieces work together.

That’s exactly what I go deeper into in Beyond the S&P 500.

How to think through diversification, overlap, and what different assets can actually add to your portfolio.

Comment BEYOND and I’ll send you the link.

– Josh

10/14/2026

The problem with trying to avoid every market crash is that you also have to know when to get back in.

And while you wait for the “perfect” entry, the market can keep moving without you.

Peter Lynch famously made the point that investors have lost enormous amounts trying to anticipate corrections rather than simply enduring them.

That’s why I’d rather build an investing system that doesn’t require me to predict what happens next.

Have a plan. Keep investing. Let the short-term noise be noise.

-Josh

If you keep waiting for the perfect investment, the perfect market, or the perfect strategy, you can lose years doing no...
10/14/2026

If you keep waiting for the perfect investment, the perfect market, or the perfect strategy, you can lose years doing nothing.

Meanwhile, inflation keeps chipping away at what your cash can buy.

You don’t need to know everything before you start.

You need a simple plan you understand well enough to stick with.

Then you can improve it as you learn.

-Josh

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New York, NY

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