07/05/2022
If you type in the word "funeral" into any crowdfunding site, the results may surprise you. According The New York Times, on the GoFundMe site alone, 13% of the campaigns relate to memorials or funerals.
But, it doesn't stop there.
To capitalize on the growing trend in funeral crowdfunding, GoFundMe acquired YouCaring.com — another like-minded platform.
This acquisition is solid proof that people depend on the idea of crowdfunding as a source of income when planning a loved one's memorial, offering a sense of security in the face of unexpected tragedy.
As a result, covering sudden funeral expenses is one of the biggest and fastest growing segments of crowdfunding. But as with life, crowdfunding doesn't offer a guarantee. In fact, it's not uncommon for a crowdfunding campaign to fail or to have people depend on donations that don't ultimately materialize.
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