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If you had to choose between an automatic 8% reduction...or a 23% reduction backed by evidence...Which would you choose?...
05/29/2026

If you had to choose between an automatic 8% reduction...or a 23% reduction backed by evidence...Which would you choose?

Today I wrapped up negotiations on a property that started the year with an appraised value of $946,458.

After digging into the details, analyzing the property, gathering evidence, and working through negotiations with the appraisal district, we reached an agreed value of $728,456.

That's a reduction of more than $218,000.

More importantly, it's a reduction of over 23%.

As I was working through this case, I couldn't help but think about an article I recently read regarding large national property tax firms and blanket settlements being negotiated because appraisal districts simply don't have the resources to process thousands upon thousands of protests.

In one example, a large property tax agency reportedly received an 8% blanket reduction across their portfolio.

And that raises an important question.

Is that really what's best for the property owner?

Let's compare.

My client received a reduction of more than 23%.

Not because the system was overwhelmed.

Not because of a blanket settlement.

Not because someone filed thousands of protests.

But, Because I built a case.

I found evidence.

I identified weaknesses in the appraisal.

I presented facts that supported a lower value.

The result was a reduction nearly three times larger than the 8% blanket reduction discussed in the article.

So which outcome would you rather have as a property owner?

An automatic 8% reduction because a large company overwhelmed the system?

Or a 23% reduction because someone actually analyzed your property and fought for its specific facts and circumstances?

That's what concerns me about the direction parts of this industry are heading.

The conversation has become focused on volume.

How many protests can be filed?

How much pressure can be applied?

How overwhelmed can the system become?

But very little attention is being paid to whether individual property owners are actually receiving the best possible outcome.

And there's another issue that bothers me.

Fairness.

If a homeowner files one protest, they are expected to provide evidence.

If a small business owner files one protest, they are expected to provide evidence.

If a local property tax consultant represents a client, they are expected to provide evidence.

Yet when thousands of protests are filed at once, it appears that different rules apply.

Whether you agree with that or not, it certainly creates the appearance that large firms may receive treatment that individual property owners and smaller firms do not.

The property tax system only works when taxpayers believe everyone is being treated equally.

The same standards should apply whether you're representing one property or ten thousand.

As a former appraisal district appraiser, I understand how difficult protest season can be.

As a property tax consultant, I understand why taxpayers hire representation.

But I also believe the goal should be accuracy, not volume.

Today, one property owner received a reduction of more than 23% because I focused on the facts.

And that's why I will continue spending my time building evidence, analyzing properties, and fighting for results one property at a time.

Because in my experience, good evidence beats blanket settlements every day of the week.

What do you think?

Would you rather receive an automatic 8% reduction...
..or have someone dig into your property and potentially uncover a much larger reduction based on the actual facts? See less

A protest filed is not the same thing as a protest fought.There’s a reason local experience and actually showing up stil...
05/13/2026

A protest filed is not the same thing as a protest fought.

There’s a reason local experience and actually showing up still matters.

Should You Accept the Appraisal District’s Offer… or Push Forward to the ARB?A lot of property owners think the Appraisa...
05/13/2026

Should You Accept the Appraisal District’s Offer… or Push Forward to the ARB?

A lot of property owners think the Appraisal Review Board hearing is where the real fight starts.

Honestly? Sometimes the best deal comes before you ever walk into the hearing room.

After you file your protest, the appraisal district will usually throw out an “informal” settlement offer through their online portal or during an informal meeting with an appraiser. Some counties call it iSettle, Informal Settlement, or just call it an offer. Whatever the name is, the question is the same:

Do you take it… or keep fighting?

First, Understand What The Appraisal District Is Doing

The district’s goal is not necessarily to arrive at the “perfect” market value for your property.

Their goal is to settle as many cases as possible without clogging up the ARB calendar.

That means some offers are intentionally just good enough to make people go away.

Sometimes the offer is fair.
Sometimes it’s laughably bad.
Sometimes it’s surprisingly decent.

The trick is knowing the difference.

Not every case needs to go to the ARB.

If the district comes back with a meaningful reduction and the numbers make sense based on the evidence, taking the deal can absolutely be the right move.

Because here’s the reality most people don’t understand:

The moment you reject that offer… it’s usually gone forever.

Now you’re rolling the dice with the ARB panel.

And contrary to popular belief, the ARB is not automatically “pro taxpayer.”

Some panels are reasonable.
Some barely look at your evidence.
Some practically rubber stamp the district’s numbers.

That’s just reality.

If you have strong evidence, that changes everything.

Things that can strengthen your case:

- Better comparable sales than the district used
- Evidence of deferred maintenance or major repairs
- Floodplain or functional issues
- Unequal appraisal evidence
- Recent purchase documents
- Income and expense data on commercial property
- Clear errors in the district’s records

This is especially true when the district’s offer barely moves the needle.

I’ve seen cases where owners accepted terrible offers because they assumed the district’s numbers must be “close enough.”

They weren’t.

Most Property Owners Misunderstand The ARB

The ARB hearing is not some magical process where the truth automatically wins.

It’s presentation.
It’s evidence.
It’s knowing how appraisal districts value property.
It’s understanding mass appraisal systems.
It’s knowing where the district’s model breaks down.

That’s why some people walk in with a giant stack of papers and still lose.

Meanwhile, someone else walks in with three laser-focused points and gets a major reduction.

Here’s something a lot of people don’t realize:

Even if you reject the district’s initial offer, you can often still negotiate before the hearing starts.

In many counties, the appraiser will talk with you again right before your ARB hearing.

And honestly… a lot of appraisers would rather settle in the hallway than argue in front of the board.

That’s where preparation matters.

If you walk in informed, organized, and confident, you can sometimes get a better number before the hearing even begins.

Timing Matters More Than People Think

One of the biggest mistakes I see?

People ignore the portal.

Or they wait too long.

Or they miss the deadline to accept the offer.

Appraisal districts move fast during protest season. Offers can expire quickly, and once they do, you may not get that number back.

Check your portal.
Check your email.
Check your spam folder.

Because missing an offer entirely is a terrible reason to overpay property taxes.

Final Thought:

There’s no universal answer to whether you should settle or go to the ARB.

Every property is different.
Every county is different.
Every ARB panel is different.

But here’s what I can tell you:

Don’t assume the district’s first offer is the best you can do.
And don’t assume the ARB will automatically save you either.

The best strategy is understanding the system well enough to know when to negotiate… and when to push harder.

Here’s something every Texas property owner should know:Since 1998, property tax levies in Texas have gone up around 378...
05/07/2026

Here’s something every Texas property owner should know:

Since 1998, property tax levies in Texas have gone up around 378%, while population growth and inflation combined were closer to 210%. That’s a pretty significant gap, and it impacts a lot more than just the amount on a tax bill. It affects home affordability, rent prices, small businesses, and honestly just the overall cost of living here in Texas.

A lot of people assume their property value is just “the number” and there’s nothing they can do about it, but that’s not really how the system works. Appraisal districts use mass appraisal models, and those models aren’t always accurate on an individual property level. I see inconsistencies all the time between similar homes and properties.
That’s why I always encourage people to at least review their value every year and file a protest if something feels off. You have that right as a property owner in Texas, and there’s really no downside to asking questions and making the appraisal district support the value they placed on your property.

Whether you handle it yourself or hire someone to help, paying attention to your property taxes each year matters more now than ever.

If you have questions about protesting in Comal, Guadalupe, or anywhere in Texas really, feel free to ask below or send me a message.

One of the biggest misconceptions about protesting property taxes is this idea that the appraisal district’s value is so...
05/07/2026

One of the biggest misconceptions about protesting property taxes is this idea that the appraisal district’s value is somehow the “true” market value of your property.

It’s not.

If my goal during a protest was simply to arrive at some perfectly accurate market value, then honestly there wouldn’t be much point in the process at all. The appraisal district already wants everyone to believe their number is accurate, fair, and supported by the market.

But the reality is appraisal districts use mass appraisal models. They’re valuing tens or hundreds of thousands of properties at one time using broad data, formulas, assumptions, neighborhoods, quality classifications, effective years, condition ratings, and statistical modeling. That does not mean they know YOUR property.

And more importantly… the number they assign to your property often has very little connection to what your property would actually sell for in the real world.

I see it constantly.

Two nearly identical homes in the same neighborhood with wildly different values per square foot. Commercial properties with unrealistic income assumptions. Older buildings grouped with newer renovated properties. Waterfront lots treated like they all have equal utility. The list goes on and on.

So when I protest a property, my objective is not to help the appraisal district “find the truth.”

My objective is to legally and ethically minimize the amount of property tax coming out of your pocket using the appraisal district’s own data, methods, inconsistencies, unequal appraisal evidence, market evidence, condition issues, and procedural weaknesses.

That’s a completely different mindset.

People also need to understand this:
Your appraisal district value is not an appraisal like you’d get from a bank during a refinance or sale. It’s a taxable value generated for taxation purposes.

Those are not the same thing.

I’ve seen properties sell far below assessed value.
I’ve also seen properties sell far above assessed value.

There is not some magical direct correlation people think exists.

At the end of the day, property tax protests are about making sure you are not carrying more than your fair share of the tax burden compared to everyone else.

That’s the game being played whether people realize it or not.

Maybe it's just me and no one else cares, but both of these comments are crazy to me. I know a lot of people don't want ...
05/02/2026

Maybe it's just me and no one else cares, but both of these comments are crazy to me.

I know a lot of people don't want to pay for something they can do themselves, or it's tempting to pay someone else almost nothing to do a task, but last year in this specific neighborhood, I averaged over double what the person who said she protested on her own accomplished.

And it's simply laughable to hear that the other lady is proud that she only paid Ownwell $2. That literally means Ownwell saved her $8 in taxes...and she's happy with that?

In this neighborhood, I saved my clients an average of $37,775 in taxable value which equates to an average tax savings of $759.

Look, I don't save every single person huge sums of money when I protest their property tax value, but I do pretty darn well most of the time. I also don't guarantee results to my clients, but I do guarantee you will have the my focus and attention that you deserve.

09/02/2025

The ARB isn’t always fair, but here’s what they don’t tell you about how these hearings really work 👇

09/02/2025

The hardest part of fighting property taxes? Not losing...it’s feeling like you let your clients down 👇

Most people think May 15th marked the end of property tax season.Wrong.That deadline just got you in the door. The real ...
06/10/2025

Most people think May 15th marked the end of property tax season.

Wrong.

That deadline just got you in the door. The real work? It’s happening now.

We’re knee-deep in the busiest part of the season — ARB hearings. This is where the actual value reductions happen. Where the evidence matters. Where having someone who knows how to fight the appraisal district (without blowing smoke) actually counts.

Protesting isn’t just about filing a form. It’s about pushing back — intelligently — when the “mass appraisal” system paints your house with the same brush as your neighbor’s, even though your house backs up to a drainage ditch and theirs backs up to the golf course.

This is where I live.

If you think the job was done in May, you’re missing the part where the magic (and the savings) actually happens.

I’m not done. Not even close.

Let’s keep going.

05/26/2025

Probably needed a hug... 🤗 But you know what you really need? To hire PropertyTaxesSuck.io and to save thousands on your Hays County property tax bill! 💸✨ Don’t wait—visit the link in our bio to get started today!

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