Carbon

11/06/2025

The Manning family rivalries run deep in the all-new campaign for The New York Times Family Subscription 🗞️

Carbon brought the VFX touch to this clever spot about family loyalty, connection, and competition, edited by Matt Badger, directed by Tony Yacenda, with creative from Zulu Alpha Kilo.

👀 Ad Age ⬇️

Retired QB Eli Manning must choose which family members get access to the Times in Zulu Alpha Kilo’s campaign.

10/29/2025

What if the world was your console? 🎮

Carbon partnered with Xbox, acclaimed director Michel Gondry, and post supervisor Olivier Gondry on “This Is an Xbox – Yup!”, a surreal campaign that imagines a world where every screen, surface, and space becomes playable.

Our team engineered vivid links between practical and digital works, from whimsical scene transitions, to integrated, animated typography. Each shot was a blend of practical and digital, showing how various spaces are connected through this incredible variety of Xbox gaming options.

When the world is your screen, the game never stops 👾

Play Along 👉 heycarbon.com/xbox-this-is-an-xbox

Now on Adweek 👉 https://www.adweek.com/creativity/xbox-invites-players-to-see-the-world-as-one-big-console/

Case Study When Microsoft set out to blur the lines between real life and gameplay, Carbon jumped in to help spread the word. Carbon Creative Director Rob Foster Executive Producer Matt McManus Producer Vanessa Yee VFX Leads Marc Wellington, Pete Mayor VFX Kayako Ono, Mike Roy, Heidi Anderson Animat...

09/16/2025

The Prostate Monster made his debut in UroLift’s national TV campaign, and now he’s back!

With Creative Director Frank Grecco leading the build of his on-set presence, Carbon and First Person helped craft a character that’s as unforgettable as it is awareness-driven.

👉 See the full case study and behind the scenes on our website: https://heycarbon.com/work/all/urolift-prostate-monster/

UroLift System by Teleflex Interventional Urology Whitehouse Post First Person

09/04/2025

We’re excited to share the making of film for HonorHealth: Inner Universe, directed by Carbon’s Rob Foster in close collaboration with Riester.

This campaign was built on a simple idea: rather than showing health as cold or clinical, we used food and flowers as living metaphors for the human body. From storyboards to CG, our team crafted grapes that breath like lungs, carrots that resemble eyes, and flowers that bloom like hearts.

The result is a vibrant campaign that reflects HonorHealth’s holistic approach to care.

Watch the full behind the scenes film on our website 👇

Case Study Carbon Director Rob Foster Production Company Carbon Executive Producer Phil Linturn Senior Producer Lauryn Grimando Head of CG Frank Grecco VFX Supervisor Blake Druery 3D Lead Sam Gierasimczuk Concept Artist Ben Girdwood Pitch Artists Matt Beharry, Dorian Gourg, Mario Domingo Storyboard....

06/12/2025

Every shoot needs a custom-made monster head and bright pink furry coat, right? From Carbon director Liam Chapple, jump on set for our latest campaign with the dream team at First Person for UroLift.

Get a closer look on our website ➡️ heycarbon.com/work/all/urolift-prostate-monster

✨ First Person // Stefan Mumaw Eric Melin
🎬 - Carbon
Ryan Dean Cinematographer
🪄 VFX Carbon //
🎨 - Carbon
✂️ - Whitehouse Post
🔉 - Wave Studios NY
🎵Found Objects Music Productions
BTS ✂️

06/03/2025

Wanna bring a big, pink, fluffy monster to life? Yep! From Carbon director Liam Chapple and First Person, we tapped into our CG creature comforts for this brand new UroLift campaign.

Huge shout out to First Person for bringing us on as partners on this monstrous (in all the right ways) campaign!

Get a peek on our website ➡️ heycarbon.com/work/all/urolift-prostate-monster

✨ First Person
🎬 - Carbon
💡 Ryan Dean Cinematographer
🪄 VFX Carbon //
🎨 - Carbon
✂️ - Whitehouse Post
🔉 - Wave Studios
🎵 Found Objects Music Productions

04/16/2025

New work from Carbon director Liam Chapple // At the core of every crunchy, gummy, delicious bite, there is an origin story. This is Nerds Gummy Clusters'! 🌌🙌🍬

04/11/2025

// Playing with point clouds, sacred symbolism, and the future of automated vehicles ⚡️

Fun pitch from with & Wes Kandel

03/12/2025

We're celebrating the arrival of springtime with director Amr Singh and a perfectly executed ‘one-er’ – a single take from start to finish.

Cue poppy animations, block parties, jumping ropes, and… surf’n’turf! Spring, we are ready for you.

Get a closer look on our website ➡️ heycarbon.com/work/all/churchs-chicken-the-season-of-outside-2-0

🍗 Church’s Texas Chicken
✨ Brunner
🎬 -

✂️ Whitehouse Post
🪄 Design & VFX - Carbon //
🎨
🎶 &

03/04/2025

Carbon judges continued - celebrating all things creativity and craft with AICP 💥

// // // // //

Extended deadline is March 5th.

02/26/2025

AICP Season is underway and these eyeballs are ready! Entry deadline today.

Meet the first half of our judging line-up ➡️ // // // //

02/20/2025

Introducing 'Pete & Gerry's - The Making Of' // AKA how to make an absurdly expressive (and absurdly cute)... worm 🐛😉

From Carbon Director Rob Foster, get a closer look at our design team's hyperrealistic approach right here ➡️ heycarbon.com/work/all/pete-and-gerrys-eggs-as-nature-intended

Funworks