06/02/2026
For the last four months, my team and I have been building something new.
No massive budget. No team of experts who had done this before. No perfectly polished plan. Just a whole lot of late nights, a eagerness to learn, and a belief that there had to be a way.
Did you know that around 10yrs ago, I owned a microbakery that didn't make any money?
Not because I couldn't bake and certainly not because customers didn't love the product.
I was broke because I really cared more about keeping my prices affordable than I did about making sure the business could sustain me. I didn't fully understand my costs, I wasn't paying myself properly, and like many small business owners, I was figuring it out as I went.
Only God knew that all these years later that experience planted a seed and over the last four months, that seed has become raiseyourdough.com .
The vision is simple: bring high-level financial literacy and CFO thinking to small micro-industries in a way that's affordable, practical, and not overwhelming. Their numbers don't have to be scary. Growth doesn't have to be scary.
The journey has been messy!
- We learned GoHighLevel from scratch.
- We built assets, rebuilt assets, and rebuilt them again.
AI became a teammate in ways I never expected, helping us organize ideas, create workflows, and accelerate development.
There were more than a few nights where I was still working past midnight creating resources for a community that doesn't even know I exist yet.
Friends - we're still building. The community portal isn't fully functional yet. Some of the videos haven't been recorded. Some of the email sequences still need work. (A LOT of work)
We launched because we had a warm audience looking for us, and we needed to give them a place to land.
What I'm most proud of isn't the website, the branding, or even the tools.
It's my people. Kristy has been the anchor through this entire project. She worked through parts of her vacation, learned new systems alongside me, and helped turn a pile of ideas into something real. This absolutely would not have happened without her. Kristin kept the engine running behind the scenes, giving me the space to focus on building.
Most of all, I'm grateful for a team that understands something powerful:
When one of us succeeds, all of us succeed. A rising tide really does lift all ships.
Business ownership has taught me that every season requires evaluation, growth, learning, and sometimes a significant pivot.
It is the most impactful personal development journey I've ever been on.
As leaders, we don't get to stop learning.
And thankfully, neither does my team.
So today I'm feeling equal parts relief and fear.
Relief because it's finally real.
Fear because we're still building the plane while it's in the air.
But we're flying!
And I'm excited to see where this next chapter takes us.
