Bluewater Inc.

Bluewater Inc. Are you a small business? Get support in; Business Planning, Loan Management, Cash-flow Management, Tax Management, HR Training, Customer Care

Thinking about the MTN IPO or making other investments?Come get knowledge and training in how to make sound investments....
20/10/2021

Thinking about the MTN IPO or making other investments?

Come get knowledge and training in how to make sound investments. Come learn the following;
1. Designing and developing your investor profile.

2. Understanding the features and characteristics of the different investment classes.

3. Analysis of the equity/shares market in Uganda.

4. Managing and tracking your investment.

5. Managing taxation on your investment.

6. Exiting your investment.

Call now to book you place.

15/05/2020

PERSONAL FINANCE DURING AND AFTER COVID-19/LOCKDOWN

As a nation and global citizens, we are currently facing unprecedented times brought about by the Covid-19 pandemic. NO ONE COULD HAVE PREDICTED this disease and its far-reaching effects during their company’s 2020 strategy sessions last year or at an individual’s new year’s prayer night at the beginning of the year. NO ONE!
The outbreak of Covid-19 is a global health issue that has pushed several countries and cities into partial or complete lockdown, with social distancing and new public health practices the new norm for the foreseeable future. The impact has been felt in every aspect of our lives world over and has trickled down into the sources of our livelihoods.
Many businesses have been impacted. Some have closed shop, others scaled down and some will never return. On a positive though, some new businesses have emerged or used this lockdown to thrive and grow. However, the negative impact on business still greatly outweighs the positives.
This has in turn had ripple effects on the employees in these organisations. Several employees are on unpaid leave, salaries have been cut, others can’t guarantee a salary for the next 2- 3 months while others don’t know if they will have a job available when they return to work once the lockdown is lifted.
The common denominator is all this is FEAR and UNCERTAINITY. And this has crept into our personal finances as well.
This article isn’t intended to magnify the highly changed world and the subsequent impact on your finances. The purpose is to give practical and simple steps on how we can manage our finances better both during and after this difficult time.
The article will cover 4 broad aspects; self-reflection on your finances over the past month, the practical things that you can do now, and after the pandemic and lastly useful information for our general benefit.
Beginning with self-reflection, how has the Covid-19 pandemic impacted your finances? For this, I will use 3 variables; income, costs and savings.
INCOME: Is it still regular? Are you not sure of its predictability going forward say over the next 3 months? Or are you totally unsure of its stability and are planning on making hard choices for the future to keep your families or yourself moving forward?
COSTS: Have your costs gone up, gone down or remained the same?
SAVINGS: Have they gone down, remained intact, been exhausted or they didn’t exist in the first place?
Be honest with yourself. The answers will give you direction and make the rest of this article relevant to you.
PRACTICAL THINGS TO DO NOW REGARDING YOUR FINANCES
1. To begin with, for now the emphasis should be on maintaining health for yourself and your loved ones. Now more than ever, we need to listen and adhere to government directives on social distancing protocols and follow the recommended public health guidelines. Relatedly, due to limited movements and physical interactions we are now facing, exercise is greatly encouraged to keep our bodies and minds fit and keep stress and depression at bay.
2. Don’t panic and let your decision making be influenced by fear. Covid-19 is beyond anyone and panicking will do no good. Make financial decisions based on fact and as the situation evolves. There have been cases of people selling cars, houses, emptying their bank accounts based on fear of the unknown coming months and evolution of the pandemic.

Consider making financial decisions over the next 6 months on a monthly basis after obtaining the relevant information on your finances with reviews done fortnightly. This will keep you in control and not fear.

3. Prioritize your financial goals for the 6-12 months. The recommended prioritization should be basic survival, cost containment to savings replenishment/ growth over the next 6-12 months in order to deal with the unknown future.

It is important to structure your finances along those lines and be in control. This calls for financial focus on addressing necessities first as these are critical to your survival and wellbeing. Wants (those that make our lives easier like transport etc) and luxuries (those that make us feel good) should be seriously evaluated before purchase. This process is called cost containment.

Cost containment will enable you grow your savings to safeguard yourself from future uncertainties like pandemics, natural disasters, political instability etc. It will also enable you manage in case of job loss or diminished incomes.

As part of prioritizing your goals, long term investments are advised to be shelfed over the next 6 months. Planned investments like the purchase of land, property or building projects should be put on halt and evaluated later based on your actual financial position. This is because you are not sure of the financial impact over this period as the pandemic and its effects are still unfolding. The money injected in these projects might be required for your survival and wellbeing and could place significant financial strain on you if already committed to.

4. Have honest discussions with your key stakeholders. Now more than ever, honest conversations regarding your finances are required with your family, employees, financiers, suppliers etc. If you are experiencing or anticipate reduced income, the family must be aware of possible changes to their lifestyle and get prepared for it. Discussion like reduced DSTV packages, reduction in the frequency of meat and chicken at the dinner table, possible change in schools or even movement of the family to the village or a cheaper house must be had. These need to honest and clear.

The same applies to your business partners i.e. financiers and suppliers. This crisis has affected all including them. Playing hide and seek with them and not being forthcoming will only make a bad situation worse.

5. Understand your obligations. This pandemic calls for us to have up to date information on the status of what and who you owe (our liabilities). For those with personal loans, obtaining loan statements and review of loan agreements to fully understand the terms of the financing and current balances is required. This information will be critical to discussions around loan refinancing and proposed payment plans over the coming months.

The same goes for rent. Understanding your tenancy terms and the number of missed payments make discussions for rent deferral or reduced rental payments focused and factual, all to your benefit.

6. Have personal reflection on your finances. If there is one thing that the Covid-19 lockdown has done to us is give us lots of time. Its advisable to use this time for honest reflection on your finances to allow for avenues for financial betterment in future. Did the pandemic get you with no savings at all? Have you realized that your spending was out of control? Has the pandemic revealed to you that you need more income sources? Use this time for honest reflection and it will make your journey to financial improvement much easier.

7. Maintain the good financial habits. If you have maintained the good financial habits of saving and managing your expenses during this time, maintain it. The tough times are not an excuse to drop good habits if you are still able to.

PRACTICAL THINGS TO DO AFTER THE PANDEMIC/ LOCKDOWN REGARDING YOUR FINANCES
1. SAVE, SAVE, SAVE. If you are to remember one thing from this article, let it be this. SAVE. This lockdown has magnified the need to make and have savings for such unforeseen situations like the ones we are currently experiencing. Savings provide the financial fuel to get you through tough times and unplanned occurrences like deaths, sicknesses or accidents.

In addition, savings provide the first and cheapest source of funds for investments for future projects as well as purchase of both capital and consumer goods like electronics that make your life easier. There is thus great benefit in savings.

2. Maintain liquidity. The sudden nature of the lockdown measures required quick and easy access to cash. several people believe in keeping their wealth exclusively in fixed assets like vehicles or land or in their businesses say in stock while leaving very little liquid cash to address emergencies. Maintain a portion of your assets (atleast 5%) in cash or near cash form. There do exist investment avenues like Collective Investment Schemes/unit trusts run by reputable financial institutions that provide liquidity coupled with earning potential to provide a decent return on your liquid assets.

3. New opportunities will emerge after the pandemic. New businesses will spring up, industries will evolve, and new trends will become the norm. All these present investment opportunities that never existed before. It is however critical to do your homework on these opportunities before rushing to invest. Understand the risks and possible mitigants, learn how the business makes or losses money and familiarize yourself with the anticipated returns to match your risk. These will help protect and grow your investment.

“In times of great economic uncertainty happens the greatest transfer of wealth”- Robert Kiyosaki, Author of Rich Dad, Poor Dad and The Cash Flow Quadrant.

Closely tied to the above point, beware of scams. Owing to the panic and fear currently prevailing, some people will take advantage and come up with scam investments and opportunities to prey on this fear. Be on the lookout. Opportunities that provide astronomical returns, have unclear or untested business models or guarantee sustained cash payments without considering the risk are to be approached with a slow hand.

4. Seek financial knowledge. Countless hours were spent in class learning about how bunsen burners work and how the Ngoni migrated yet these currently have little application in our daily lives. Furthermore, many seek further studies in order to advance their careers in a bid to increase on their income earning potential. It is however absurd that the critical aspect of education on money; the one thing that has played and continues a key role in our daily lives is never taught. Financial education teaches this and provides the knowledge and skills for us to better manage our personal and business finances.

Read books on investment and wealth growth for the betterment of your overall finances. Some quick reading recommendations include; The Richest Man in Babylon by George Clason, Rich Dad, Poor Dad and Cashflow Quadrant by Robert Kiyosaki. These books have great information on the building blocks of financial freedom. Straight Forward Financial Growth, written by Moses Mukisa, is another insightful book to chart a path towards financial improvement. These books are available both online and in bookshops and provide a great investment in improving yourself.

"An investment in knowledge pays the best..." - Benjamin Franklin

As I conclude, I would like to share some additional information that is worth sharing.

1. NSSF Funds. Your savings held with NSSF are for your retirement and social security only i.e. death, permanent disability and one lucky one; permanent emigration from Uganda. These savings and the interest earned will not be extended to you for sustenance during this Covid-19 time. NSSF is governed by The NSSF Act that clearly specifies the purpose of the fund, benefits provided and criteria for payout. Tough times and economic uncertainty are unfortunately not among these.

2. Your bank deposits are safe. There is talk of possible bank failure in Uganda due to mounting loan arrears brought about by projected business failure across the major sectors of the economy. It is important to note that banks have robust systems in place to keep them afloat.

In the unfortunate instance of bank closure, all deposits (savings, current and fixed deposits) held in bank accounts in commercial banks, credit institutions and microfinance deposit taking institutions regulated by Bank of Uganda (BOU) are insured and protected up to UGX 10 Million under the Deposit Protection Fund managed by BOU. This money is expected to be paid within 90 days of the bank closure.

In summary, in case of bank closure, every bank depositor will be refunded up to a maximum of UGX 10 Million depending on your bank balance at the time of closure.

3. Write a will. Covid-19 has reminded us that we are all mortal and can all die at any point. Its important for each of us to write a will stipulating how our assets are to be shared and who will benefit. Remember if you don’t do this, the government will allocate these on your behalf when your dead.

4. Bankruptcy. If you are totally unable to service your debts or financial obligations, there is bankruptcy protection. Seek legal guidance on this from a reputable lawyer.

The article was shared by David Mugabe, a personal finance advisor during a presentation to the Rotary Club of Acacia Sunset. He is available for financial consultation on appointment by email to [email protected].

IMPROVE YOUR BUSINESS IN 2019 is back. For the first event of 2019, we tackle a problem that every business faces, has f...
15/04/2019

IMPROVE YOUR BUSINESS IN 2019 is back.

For the first event of 2019, we tackle a problem that every business faces, has faced of will face...TAXES. this challenge is even worse for SMEs that don't have the time, expertise or resources to tackle the matter adequately
Join us as we get qualified tax professionals and URA staff to equip SME owners on practical tax knowledge, how to manage taxes as well as URA audits. The training is practical and relevant with an active Q&A session all for a fee of UGX 100,000 inclusive of meals, materials and refreshments.

The training will be held on 27/04/19 at BDC Training Centre, 2nd floor, Forest Mall, Lugogo. For more information contact 0776788513 or 0756245602 or email [email protected].

06/03/2018

WAYS TO FAST TRACK YOUR BUSINESS IN 2018

2.EMBRACE SMART OUTSOURCING

Businesses today are increasingly getting consumed in providing their core customers with the required products and services. This is driven by increasing competition and product development.

In such a competitive world, dont let non-core business functions slow down your business growth and customer service. Functions like IT, bookkeeping, tax and finance and HR can be handed over to professionals to ensure quality and value.

WE CAN HELP handle your finance, payroll and taxes as you focus on your core business.

Contact us today on +256776788513 or email [email protected]

21/02/2018

WAYS TO FAST TRACK YOUR BUSINESS IN 2018

1. USE SMART TECHNOLOGY

Smart technology allows businesses interact with their clients, predict their needs, address customer care concerns in time, open new markets and operate globally. This comes at a competitive cost and with increased convinience and flexibility.

Appy smart technology in the way your business handles customer care, communication and marketing, financial management and HR. This application will enable business growth, enhanced efficiency and market leadership.

WE CAN HELP your business identify and deploy the right technology to take you to the next level.

Contact us on [email protected] or call 0776788513 for a one on one discussion.

MY OBSERVATION OF THE TRADE FAIR- A LACK OF PASSIONATE MARKETING BY UGANDAN BUSINESSESI decided to use the long Independ...
11/10/2017

MY OBSERVATION OF THE TRADE FAIR- A LACK OF PASSIONATE MARKETING BY UGANDAN BUSINESSES

I decided to use the long Independence weekend to check out what was on offer at the just concluded UMA Trade fair. I had last attended one over 15 years ago while just a little boy where it was your parents to decide where you visited and what you consumed. Now I was in control of my purchases and areas of interest and intended to enjoy it.
Let me begin by giving kudos to UMA, the different stakeholders and participants for a job well done. Orderliness, good branding and cleanliness were clearly visible throughout the event. My initial fears of long lines to access the venue as well possible attacks from “kifeesi” for my phone and wallet were quickly put aside by the highly present security.
The entire atmosphere was filled with entrepreneurial flair from far and wide. Exhibitors displayed an assortment of goods and services on sale catering to nearly all customer needs, the eateries provided a pleasant aroma and the alcohol sections were mostly filled by those looking for a good discount.
However, what caught my eye the most was the passionate selling that the exhibitors from other countries displayed. This was most pronounced in the main exhibition hall where Pakistani nationals sold food processors for ordinary kitchen use and a group of Kenyans marketed a versatile cleaning mop and home steamer that can dry clean items like clothes and chairs.
Let me start with the Pakistani. As the nature of the product that he was selling required demonstrations, he did a very good. Diligently repeating the same demonstration to different clients walking by and clearly bringing out the benefits and functions of the different items. He did this with energy, consistency, a true understanding of his product. And because of this, his stall constantly had a gathering with even a few tip-toing to see him work. And after every demonstration, he made sales. Why? He clearly demonstrated the value of his product-MARKETING.
The next exhibitor was clearly a Kenyan. He too had high energy that was still evident at 4pm when I visited his stall. He stressed the importance of what the product can do by demonstrations, repeatedly. He really marketed a mop. Simple as it may be, he continuously poured water on the floor for each and every interested client and demonstrated what it can do and he too had many sales that day. What is that- MARKETING
This bring me to my Ugandans selling besides these gentlemen. None demonstrated the passion to get people to know their products and eventually make a sell like these fellows. I sensed a general lackluster attitude of waiting for the customer to walk to your stall and ask about your product. Minimal demonstration was on hand and more of, “trust me, this is good quality” was being offered and promises of a discount. Evidently poor MARKETING.
I believe that among the reasons for the creation of this trade show was for Ugandan business people to see how those in other countries ply their trade and then apply this knowledge and experience to their markets. We need to adopt a spirit of passionate marketing of our products and services. A refinement of this process helps us better anticipate customer needs and how to connect to them. Once this is perfected then the possibility of making a sale greatly increases.
We also need to remember that we are not the only one selling those goods and services. Nationals from other countries will see our marketing weaknesses and capitalize on them. We can argue that “Buy Uganda, Build Uganda” will keep a share of the market for us. But ultimately, customers will choose to buy from those who offer the best value. This value is best revealed through passionate marketing.
We need to get our business community to appreciate this. It calls for reflection on how we sell and market our products and services and the need for passion, energy and commitment during these activities. With these, we can then grow our businesses and ultimately, our country.
Happy independence.

For God and my country.

11/09/2017

THE GROWTH PHASES OF MOST BUSINESS START UPS: UNDERSTANDING THE J-PHASE AND HOW TO APPLY IT TO YOUR ENTERPRISE

We all have that brilliant business idea that will shake the markets, a product or service that will scare the competition and bring in truckloads of money or simply that strong desire to start a business, be your own boss and apply your energy and time to “my business”.
For all these to happen, the business needs to go through three basic phases; start, grow and thrive. As simple as that! Modern media today unfortunately romanticize entrepreneurship and business start-up as glamourous, easy and downright simple. Look around you; Forbes 30 under 30, Pakasa forum, Facebook etc. They plant a seed in your brain making it look so appealing that you tinker with the thought of resigning from your stable job the next day with prospects of earning your annual salary’s worth in the next month from your brilliant idea.

Any real entrepreneur will tell you that the process from growth to prosperity (that most never get to actualize) is a long, tiring and strenuous journey and greatly a pipe dream for most. It is characterized by reality checks, hard teachings, dismissal of assumptions, self-doubt, emotional heart ache and the most common way out, quitting. However, if you truly believe in your business and what it can offer, can display patience and perseverance, as well as a long-term focus, then these challenges are opportunities for creation of new strategies and an internal motor for each entrepreneur to use, driving them at the beginning of each new day telling you the best is yet to come.
This article is intended to educate all start-up businesses and the entrepreneurs behind them with some knowledge on what phase your business has gone through, is yet to through and the wonderful world out there once it has gone through these different phases. You must also appreciate that each phase has its own challenges and these play a role in your business growth story.
Business studies have for a long time stated that the commonest business model has businesses go through a straight-line growth phase from inception. That over time, this curve flattens due to entry of competitors and duplicators and eventually dips due to reduced prices and innovations that see your products or services relegated to one of the happening things of last year. This business model has some truth to it as evidenced by some businesses like those in telecommunications and entertainment that peak quickly and dip easily as fast. But this model also carries numerous fallacies that don’t adequately equip start-ups for the VERY BUMPY road ahead.
A more realistic model to mirror growth for start-ups is the “J- Curve model”. This best represents the motions and ensuing emotions that your start-up will most likely go through. Let me explain.
The “J-curve model” summarises the growth cycle of a start-up into 3 distinct phases; investment, catch up and clear skies. Now let me add a bit more flesh to this and make it simpler.
Just like the letter “J”, your business starts at a point of inception, the way you write the letter simply. At this point, you envisage a new product or service, identified to address a particular need or gap in society. You are filled with optimism like blind love for your venture. To build your dream, you court possible partners and staff with the requisite skills, contacts and deep pockets to drive your idea. Your only fuel is the belief in what you have to offer and the many zeros it will add to your bank balance (let’s be honest, that’s the major reason). In doing all this, you have performed the first step on the J curve of CREATING a business. The add-ons during this stage include business registration and business planning. Everything at this stage is positive.

Next comes the dipping down the “J” to the RELEASE phase. This is where you release the product or service into the market with excitement and confidence. Months of hard work and planning are sure to pay off with instant success. I mean how hard can starting a business be. A few lucky ones, enjoy instant success and these are generally the outliers.
For the majority during this phase, the business will struggle greatly with very low or no sales at all and yet the costs continue to roll with the predictability of night following day. You are most likely burning through your capital and might begin to panic.

You learn your first lesson in business, this is not for the faint hearted. This initial setback is not due to your product being inferior or useless. No, the real cause could be poor marketing, poor product design, wrong customer profiling, unrealistic and warped assumptions because of poor research.

During his stage, the most important thing to do is calm down, realise this is part of the process and keep heart. Closely watch your capital to ensure priority expenses only that will grow the business. Review your business plan by obtaining as much customer feedback as possible to ascertain what is wrong with the product or service and what can be done to improve. This is the opportunity to change things early and quickly adopt.

But don’t be fooled. This feedback won’t change things instantly. Low sales will continue and may even worsen. Losses will mount and capital might be depleted. You will maintain little or no cash in the bank and till and will most likely be behind on your payments with the occasional dodging of a debtor. You fill a sense of great disappointment, heightened self-doubt, thoughts of possible witchcraft from your ancestors to justify your repeated failure and the urge to give up is at its highest, and the most rationale thing to do. This is the lowest point in your business journey with a bleak future and clear track record of failure hanging majestically over you. You are now in the valley of death. Everything is going wrong.

This stage is where most businesses in Uganda close shop all as business indicators are flashing red with no salvation in sight. But this is when the most important part of business survival takes place. MORPHING.

MORPHING your business model to honestly address what the areas of failure are. Changes to pricing, replacement of staff, infusion of additional capital, professional help in accounting and taxation, downsizing and layoffs, refined marketing and sales activities as well as a redefinition of your target market. This calls for hard choices and uncomfortable discussions and doing away with all those rosy assumptions. You now approach business from a fact and experience position. All these will ultimately prepare for your emergence from this valley.

This change in business model also means that you must reach your new target customer, in a manner appealing to them and through an appropriate medium to get to them. A strategy to fend off your competitor through innovation and growth of existing partnerships to ensure long term value. Businesses need to constantly refine and sharpen this business model to make your product offering relevant and necessary.

Continue to learn and listen to customers, competition and adopt quickly. If you don’t, you will find yourself back in the valley of death.
As the business model begins to work and business is looking up, this is the time for acceleration. You might be lucky and are breaking even or making some profit. If not yet, then the future of your business looks promising. The need is to now SCALE your business. It is a validation to increase what you are doing well in your business to reach more and more clients, in a more cost-effective way. It means maximizing your revenue while lowering your costs, without compromising quality. This is also a stage for pe*******on of new markets and higher but smarter marketing activity to reach more people. The focus on the building blocks to your upcoming success need to be maintained.

The last phase is HARVESTING. The business is profitable and the bank balances attractive and growing. You have regular and repeat customers and the cost of attracting ones is low. You can meet all your expenses and can now negotiate your payment terms as the suppliers now need you (how quickly they forget your past). Your product or service is well known and associated with value. The hard work in the past is now bearing fruit. A good pat on the back (if only they knew where you have come from).

If you are lucky and have gotten to this phase, this phase is a critical for the journey isn’t complete. You need to maintain service, quality and a valuable product. Businesses now need to invest not only in business operation but in strategy; Thinking of where the business goes next. Do we add more products? Do we expand or right size? Do we move closer to the client? Do we improve our corporate governance? Do we consider an equity partner? Does the stock market make sense for your company? Do we seek a new investor into our business? All these questions need great attention and decision making needs to be without emotion but reason and long term business outlook.

Every business needs to know where they are in the J- curve. This will guide decision making in knowing when to change things up in the business, not to give up and align your business to the different stages yet to come.
Also important to note is that there is no definite timeline for these phases. Some can last much longer or come faster. But for sure, each stage will come.

What is important to note is where your business is on this journey. Apply your mind to know what is around the corner and get prepared for it. Remember, others are coming to where you are currently and you are getting to the businesses have had to go through.
Don’t lose heart. Keep looking forward.

The writer is an entrepreneur and business advisory expert. He can advise on how to manage these different phases.
Find him at [email protected]

The first session of the tax training for SMEs.
14/08/2017

The first session of the tax training for SMEs.

14/08/2017

We had the first session of tax training for SMEs at Forest Mall last Saturday. Many thanks to all those that showed up and learnt alot about small business taxation. Some pictures of the participants are shown below

The general feedback was that the course was high value for money, very educative based on the course material and interactive in the Q&A session.

The second session of the tax training will be held on Saturday, 9th September, 2017 at Forest Mall from 9am-1pm. This will cover the practical part of tax management including the filing process, managing URA audits and tax records management.

This will cost UGX 30,000 per person inclusive of material and refreshements.

For more details call 0776788513/0756245602 or email [email protected]

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