28/10/2024
REASONS WHY PEOPLE BUY LIFE ASSURANCE
1 People buy Life Assurance because other plans too often do not work.
2 People buy Life Assurance because they realise every person either will be dead or old and in either event, earning power is destroyed and a new source of income (naira), must be ready to take its place
3 People buy Life Assurance because they know that income - a continuous life long income - is absolutely essential to decent and comfortable living.
4 People buy Life Assurance because they want the right to live, not only today, why earning power continues, but the right to live in some distant day, when earning power would have been destroyed.
5 People buy Life Assurance because it guarantees success for their financial plans for their families and for themselves.
The fear of economic misfortune of death and of old age poverty, no longer disturbs them.
They know if they die, their families will have a dependable income and if they live, the values of their Life Assurance policies, will provide income for themselves, when the need for family protection is past.
The story of Life Assurance is the story of INCOME. Life Assurance, recognises that when a man dies, Life Assurance cannot bring the man back to life but Life Assurance can provide another new source of income.
Therefore, if you ever become confused in your study or in the application of life's priciple, come back in your thinking to the simple definition- Life Assurance is a new source of income.
Thank you🙏.
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