The marvel of Entrepreneurship.

17/05/2022

Two lessons here:
Don't be too quick to surrender
Don't underestimate your value.

07/05/2022

6 ways to increase awareness FOR your new "SMALL BUSINESS"

Opening a new small business of any kind can be quite challenging most times and business owners can be overwhelmed by their new achievements, the impact they wish to make, sales, profits, and corporate social responsibilities they want to be part of. With the increased rate of online business profiles (websites, social media, google business profiles, directory listings, etc ). Your brand will need all the visibility it can get to help reach a wider audience both locally and internationally to give your business some level of relevancy.

The more people are aware of your brand, the more people are likely to patronize your products, subscriptions, and services, we will discuss 6 ways you can increase "BRAND AWARENESS" for your business.

WHAT IS BRAND AWARENESS?

The measure of how memorable and recognizable a brand is to its target audience is called "brand awareness". Brand awareness is a potent marketing tactic that causes customers to acquire an instinctual preference for a company and its products.

WHY IS BRAND AWARENESS IMPORTANT TO NEW BUSINESSES?

The importance of brand awareness cannot be overemphasized especially for new businesses that have existing competition and already have loyal customers. Brand awareness helps to influence customer decisions about your product and services. It helps customers remember and understand your product and services, and be comfortable with the idea of patronizing your business.

Brand awareness plays an important role in marketing your product new/old. It introduces you to your target customers which further grow into trust and credibility.

HOW TO INCREASE BRAND AWARENESS.

Some different tactics or strategies can be applied to increase your brand awareness. These strategies, if effectively used, can increase your brand awareness over time.

● Content marketing

● Influencers marketing

● Branded packaging

● Search engine optimization

● Referral programs

● Video content marketing.

CONTENT MARKETING: Post multiple contents on social media. Ensure that the content you post is rich in quality, fun, and relatable. When people view your post and enjoy it, chances are that they would share it with their friends, and the chances of you getting potential customers are high. Invest in several goods and quality content for your social media channels.

INFLUENCERS MARKETING: Getting influencers on social media is a sure way to acquire new customers. This method is advised for brands whose target audience is between the age range of 18-35 years who are active on social media and are likely to be influenced by these influencers on social media platforms. Every social media platforms have influencers, and each of these influencers has a line of interest, get influencers whose interest and values match with your brand's.

USE BRANDED PACKAGING: Have you ever bought an item and it got delivered to you in an attractive branded package, it sometimes feels like you're being gifted the item and you want to keep the packaging around for a while, chances are that a friend of yours comes around and sees the packaging and loves it too, and you tell them about the how you bought the item and got it delivered to you in that attractive packaging. They get interested and might buy the same even if there is no necessity for that particular product at that time.

From the illustration above, you can see that using attractive brand packaging not only makes your customer happy but also increases your brand awareness and helps you acquire new customers.

APPLY SEARCH ENGINE OPTIMIZATION STRATEGIES (S.E.O): People hardly go past the first page when they search for products on Google or other search engines. Using SEO strategies helps to give your website domain ranking and authority which in turn gives your business some level of organic visibility when users search for your products or their alternatives.

USE REFERRAL PROGRAMS: Referral programs give your customers incentives to convince their friends, family, or followers to patronize your brand. This way your customer's customer becomes your customer. This way you don't just have to depend on only your social media presence but your customers also contribute.

CREAT MORE VIDEO CONTENT: Video content tends to catch people's attention more than text and pictures. Even if you write an interesting copy and your counterparts are using more videos, chances are that your content would be scrolled passed and your counterparts would be watched, liked, and maybe even shared. Social media also read the algorithm of different posts and the one with the most engagement is usually promoted, if your video contents have a good rate of engagement, then your brand is likely to be promoted.

There are many other strategies for promoting your business that is not covered in this episode........

30/04/2022

“A violinist played for 45 minutes in a New York subway. A handful of people stopped, a couple clapped, and the violinist managed to raise about $30 in tips.

No one knew this, but the violinist was Joshua Bell, one of the best musicians in the world. In that subway, Joshua played one of the most intricate pieces ever written with a violin worth 3.5 million dollars.

Two days before he played in the subway, Joshua Bell sold out at a theater in Boston and the seats averaged about $100.
The experiment proved that the extraordinary in an ordinary environment does not shine and is so often overlooked and undervalued.

There are brilliantly talented people everywhere who aren’t receiving the recognition and reward they deserve. But once they arm themselves with value and confidence and remove themselves from an environment that isn’t serving them, they thrive and grow.

Your gut is telling you something. Listen to it if it’s telling you that where you are isn’t enough!

Go where you are appreciated and valued.
Know👏 Your👏 Worth👏” —

12/03/2022

Practically the best thing I saw on the internet today.

Quickly create a beautiful resume or CV for free and get useful tips along the way. Share your resume easily with your friends and customise it easily.

25/02/2022

Volodymyr Zelensky said he believes Russia aims to assassinate him, gunfire was reportedly heard in Kyiv’s government quarter and at least 137 Ukrainian soldiers and civilians have been killed; Britain estimates around 450 Russian troops have been killed.

19/02/2022

These moments are waiting for you and one day soon, you would find them.❤

09/02/2022

*Akin Alabi Wrote " Don't* *Create a product or Business and then look for* *customers... Rather look for what people want and then Create a business* *around it".*

*Good morning Achievers* 🙋‍♀️🙋‍♀️.

04/02/2022

*This is for you if you are using organic traffic*

"Just show up every day and you will make sales". Sounds familiar?

Let me break it for you... *Just add friends.*
Engage with your audience posts, Post inspiration or value posts, Continue showing up even if you get one like People are watching you keep showing up.

This is what I was told to do before and I was excited about it because people will come and buy from me, But after posting for some time and nothing happened because I was just showing up, I felt sad and impatient.
What kept me going is that I was willing to find a solution for why I was not making good sales so I figured that the activities I was doing were non-money-making activities, as an affiliate It was just fun with no value in the end.
To make sales online you have to focus on money-making activities.

*What are those activities?*

1: Writing content that converts

2: Have nonsales conversations on messenger/ WhatsApp with your prospect

3: Follow up with your prospect

4: Close them via a call

These are the main activities you need to focus on to make sales

Cheers!!

31/01/2022

Good morning 🥰

The year is already moving forward.

Are you still planning or taking action?

30/01/2022

5 COMMON REASONS WHY YOU ARE STILL STRUGGLING TO MAKE SALES AS AN AFFILIATE MARKETER.

Guys, I shared this article on my WhatsApp status today, but I know a lot didn't see it. I want to make sure you get these valuable pieces because I know they will help you in your affiliate marketing journey That's why I am sharing it here with you and if you read this little piece to the end, you will discover why your affiliate dashboard is still showing zero sales after all the efforts you have put in so far

Here are the reasons

1: You don't know how to persuade your prospective customers to buy.

2: You don't know what people want and what their desires are.

3: You don't know how to connect your product and service to their desires.

4: You don't know how to speak to their subconscious minds.

5: You don't know how to persuade them to buy from you instead of buying from your competitors.

You see, selling is about emotions and people will only buy if you ignite that need they have to purchase whatever you sell. You can learn these skills from reading books and watching videos on YouTube about making sales. I recommend you follow Dan Lok, he is a bit arrogant but that is why I think he is the best.😅😅

27/01/2022

You can email lots of customers in a way that is clean, ethical and FREE!

Here is todays tip, you can be able to mail your customer list for FREE.
I like to tell my students to go to GetResponse, When you go there, look at the upper right and click on "pricing." That will take you to the free offer. (It's rare!)
I don't earn anything if you use this service. It's just for you. you can send 500 emails at no cost.

GODSPEED!!!