06/10/2023
HOW TO ATTRACT QUALITY CLIENTS ON SOCIAL MEDIA
After thorough studies about online businesses, trainings and practices on how people can make money online, I have seen that a lot of people make the mistake of showing up on social media without a sales strategy.
They've heard from the gurus that they need to post 3 times a day and so they begin to pack their social channels with content with no defined way of how the content will turn to cash.
Well, I don't want you to make the same mistakes which is why I'm sharing the top 3 ways I and my students get quality people to buy from us on social media without becoming a pest or sleeping there.
1. CONTENT MARKETING
Content marketing is when you deliberately add value to the lives of your target audience by educating them, inspiring them, and sharing thoughtful content that helps them in a tangible way. The rule of the thumb here is that you want to get people saying or thinking 'thank you for sharing' after interacting with your content.
2. DON'T SELL BUT CONNECT
When you are on social media it is important for you to remember that people are there to socialize and so if all you do is attempt to sell to them all the time, you would keep hitting a brick wall.
If you want to attract quality people to your brand online, I recommend that you serve and connect with people, which means you are there to help people in a practical ways and build relationships with them.
How do you connect? Engage with other people's content. Send a DM. Follow, like, leave a comment on their posts too. Don't just post your content and leave as though you came to dump your content on us. Seek to connect and we will connect with you.
3. COLLABORATE WITH YOUR COMPETITION
A lot of people think that their competitions are their enemies and the truth is your competition is your friend because the people who are likely to buy from you are those who have bought from your competition.