05/01/2025
On the topic of ...
Future advertisers would be focusing on AI agents as an audience instead of humans... Interesting shift of scenarios!
Following are the conversation form one of the social groups.
Wanted to have the view of larger audience from my network.
Against:
Bots selling to bots is quite far fetched. This is also where sanctity of Ai agents and how autonomous they are is questionable.
My view:
Humans used to sell to humans and then bots started advertising to humans (it must have been a surprise for the first time).
I don't see it as far fetched. If we are willing to outsource our mundane jobs to an EA or PA and trust their judgements then Agents would be even more reliable as they would not apply their judgements beyond the clear directives.
Against view:
I agree with ******. AIBros are desperate to find viable use cases and just trying to create a vision that will help grab that ad revenue as no one wants to pay money for web search. It is just a wishful thinking to me.
Ads are not just about data, they are more about emotions and human desire to look, touch and feel things they are planning to experience. Guess that canโt be taken away.
AI agents just need data but wrong to thing that in terms of emotional marketing like humans do.
My view:
AI mimicking emotional virtues of humans by applying sentiment analysis, behaviour patterns and contextual data so eventually it will be taken away sooner than later.
Another view:
basically offline experiences. very soon ppl are going to get zombied with AI-everywhere. so the big opportunity will be more about curating offline experiences across diff use cases.
My view:
Can we just call it the circular nature of fashion trends.
When people get bored of too much machines they would turn to the offline world for fun experience.
But would never give up on comfort offered by the machine on a daily basis.
For e.g., going to the gym or running a marathon for health is a good trend but no one will start pulling a rickshaw or cycle as a porter again as it is also good for health.
Curious to know what others think about it.