04/09/2020
「這是一個迷你集資計劃影片。」你能很快地重複說十次嗎?這個累贅乏味的描述正正是苗籽最初的名稱。
有一天,苗偉立跟客戶在電話談論到這個嶄新的簡報格式。由於連續數週睡眠不足,累極時他口齒不清地把當時想說的「迷你集資計劃影片」(video-mini-pitch-deck),說成了MI-NE-O——苗籽的英文名稱。
當時客戶對於這個偶然而創的名稱很滿意,既易記,同時完美呈現服務的本質。
It's a video-mini-pitch-deck. Say that ten times fast! This exceedingly unsexy name was the original working title
for MINEO.
Following several weeks of sleepless nights, Dominique was on the phone with a client, describing his dynamic new pitch format, and in a haze of exhaustion blurted out "MI-NE-O".
Everyone immediately agreed that this happenstance name was perfect, and it stuck!