NORTH STAR Prospectus

NORTH STAR Prospectus Information services company based in France and Finland, providing our clients with information to support profitable and sustainable business decisions.

Our insight and tools provide insight about your:
- Market
- Competitors
- Product/service positioning/offering
- Brand - as seen on the market)

Our focus is to:

(1) Make you more competitive in todays market; agile and responsive towards the competiion & the external environment. (2) See your peers' vulnerabilities and enable you to take advantage and learn from the opportunities it presents.

(3) Provide information that enables you to make high-impact, refined decisions based on market conditions. Traditionally, senior managers have taken an arm’s length approach to managing their services, preferring to just let ‘them’ get on with it. We take a very different view, believing that there is much to be gained by increasing focus on key aspects. The capital gained by this approach is not something you will find on a traditional balance sheet, but it is universally recognised and valued as a resource that gives businesses a distinct competitive advantage. This includes a thoughtful and focused approach to the 'what, why, how and where' about your competitors.

Which signals should be extracted from the noise to understand what’s coming? This recent McKinsey article contains esti...
04/09/2015

Which signals should be extracted from the noise to understand what’s coming? This recent McKinsey article contains estimated shifts (2015-2025) regarding:
-GDP
-interest rates
-oil prices
-populations growth
Is weak growth in advanced economies going to undermine the will to open more politically sensitive markets and sectors? To what extent will inadequate infrastructure or restrictive markets stall growth in emerging countries? How will falling commodity prices complicate efforts to diversify commodity-driven economies?

http://www.mckinsey.com/Insights/Strategy/Shifting_tides_Global_economic_scenarios_for_2015_25?cid=other-eml-alt-mip-mck-oth-1509&hash=65142ba8-da17-44a6-a9d2-6a665886bbc5

“Today’s leading companies take a strategic approach to the digital revolution by accelerating technology-driven busines...
03/09/2015

“Today’s leading companies take a strategic approach to the digital revolution by accelerating technology-driven business transformation,” explained de Risi. “They are tackling the broad business challenges of streamlining operations, reducing risks and enhancing the customer experience as ways to improve profitability, foster growth and prepare their companies for the future.”

http://www.businesswire.com/news/home/20150831005763/en/MEGA-Demand-Business-Transformation-Tools-Sharply?hash=0fb893a6-4d2e-442f-b176-c4b5c4c4398c

24/08/2015

Aalto-yliopiston innovaatiojohtamisen professorin Liisa Välikankaan mukaan uhattuna on nyt erityisesti "keskiluokkainen keskivertotyö" eli se, jota iso osa suomalaisista tekee. Suorittavaa työtä tekeviä sen sijaan tarvitaan yhä, eikä huippuasiantuntijoiden korvaaminen ole yksinkertaista.

11/08/2015

Is it possible to run a business without the conventional tools and positions?

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