27/08/2026
That "pay in your own currency?" popup at checkout looks like a courtesy for international customers. It's actually a markup — usually 3% to 7% above the real exchange rate, sometimes much more.
Done right, it's a legitimate revenue feature. Done carelessly, it's one of the more specific, well-documented ways a business ends up fighting chargebacks — Visa even has a dedicated chargeback code just for this. We broke down how it works and how to get it right.
Link in the first comment 👇