01/09/2024
As a founder in the aerospace sector, it's crucial to master both "Technology to Market" (TTM) to bring your innovations to the right audience, and "Market to Technology" (MTT) to ensure your developments meet real-world needs. By properly balancing these strategies, you can accelerate your startup's journey to success.
ETH Zürich University of Zürich
Discover the Innovation Game and master Technology to Market (TTM) and Market to Technology (MTT) strategies in aerospace ventures. Learn to balance cutting-edge innovations with market demands for success in the high-stakes aerospace industry.