13/10/2026
Good pricing creates alignment between client outcomes and business sustainability.
Explore how Australian advice firms are adapting their fee models to better reflect client complexity, service value and the resources required to deliver quality advice.
Read the article: https://www.professionalplanner.com.au/2026/10/pricing-advice-to-reflect-value-profitability-and-sustainability/
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The most effective pricing models align with a firm's target clients, value proposition, operating model and commercial objectives. But VBP’s Sue Viskovic writes that what firms charge is only one element of a sustainable business model.